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Breaking News in Advertising, Media and Technology

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    Did you know WhatsApp allows you to turn on two-step verification in order to add extra security to your account? When this feature is turned on, you'll need to enter a PIN each time you register your phone number with WhatsApp in the future. Our guide will show you how to turn on two-step verification...

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    The Interactive Advertising Bureau has announced the lineup for its NewFronts presentation on the West Coast. The lineup, touted by IAB as the "initial" 14 media companies that are now on board, will include the Los Angeles Times, Snap, Inc., the Ellen Digital Network and The New York Times. Unlike the East Coast version in...

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    Amazon.com has an ad-supported TV service in the works that would be free to those who use the company's Fire TV streaming devices, The Information reported. The service is reportedly being developed by the Internet Movie Database (IMDb), which Amazon acquired in 1998. It will be called "Free Dive." Spokespersons for Amazon did not immediately...

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    In the last few weeks the influencer marketing industry has had a particularly important spotlight shone on some of its big issues by Unilever's Keith Weed. I believe it all comes down to that all-important word: trust. Can brands trust influencers? Can influencers trust brands? Can consumers trust influencers? The answer is yes, however, there...

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    In 2011, Patagonia ran a full-page ad in The New York Times that featured its best-selling R2 coat below a banner that read "Don't buy this jacket." Published on Black Friday, one of the most profitable shopping days of the year in the U.S., the unconventional ad copy continued on to detail how Patagonia's products...

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    The ?koda brand, founded in the early 1890s, has taken its lumps over the years. Akin to Kia in the U.S.--where cars catching on fire were alarmingly common in the early 2000s--the Czech automaker was long considered a punchline in Europe. This was not the car you wanted to drive, nor be seen behind the...

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    Facebook announced Wednesday that its Facebook Watch video platform is now available globally and, in related moves on the publisher side, its Ad Breaks advertising options have been extended from U.S.-only to worldwide, and the desktop-based Creator Studio content-management hub it had been beta-testing in the U.S. is now available globally, as well. Facebook Watch...

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    Facebook head of news products Alex Hardiman, who joined the social network in 2016 from The New York Times, is returning to the media side, joining The Atlantic as chief business and product officer. Hardiman left the Times to lead Facebook's pages team in the summer of 2016 before her promotion to head of news...

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    Did you know that WhatsApp allows you to change the wallpaper, or background, of your conversations? Our guide will show you how this is done. Note: These screenshots were captured in the WhatsApp application on iOS. Step 1: Tap "Settings" in the bottom-right corner of the screen. Step 2: Tap "Chats." Step 3: Tap "Chat...

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    While Labor Day was created to celebrate the American worker, the full holiday weekend has long been more about giving summer an unofficial send-off. Beachgoers ritualize the occasion like no other group, especially along the mid-Atlantic and Northeastern Seaboard, where crowds of sandy-footed frolickers get particularly dense in places like Ocean City, Md., the Jersey...

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    Twitter began prepping in May for November's U.S. midterm vote, when it created election labels for candidates for Congress and governor. Now the social network is turning its attention to ads regarding "legislative issues of national importance." Twitter announced a new ads policy and certification process for ads advocating for issues such as abortion, civil...

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    Miss America wants everyone to know that it is a competition, not a pageant. And it never had anything to do with Donald Trump. Back in June, Miss America announced sweeping changes, including the elimination of the swimsuit portion of the competition, while appointing Y&R as agency of record for its rebranding effort, without a...

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    The Twin Cities agency scene mourned the passing of a giant earlier this month when creative director Rolland "Ron" Anderson, a titan of an earlier era in advertising, died at the age of 82. Anderson spent roughly five decades in the ad industry and helped shape agencies both within and beyond his Minnesota home base,...

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    DC Universe fans got more details about its upcoming SVOD channel. The anticipated offering will be released Sept. 15 in celebration of "Batman Day" and will feature its first original series, Titans, to be released about a month later. Titans is a revisit to the Teen Titans franchise, which showcases young heroes' experiences across the...

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    2038. A young man sits across from his parents in a cafe. The 20-year-old is in the midst of a stellar college career and has begun interviews for an internship. One question, however, always keeps coming up--and is usually the first from the interviewer: "Your name is Harland. That's interesting. Where did that come from?"...

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    WarnerMedia veteran Kristen O'Hara joined Snapchat parent Snap Inc. as vice president of U.S. global business solutions. O'Hara will be based in Snap's New York office and report to chief strategy officer Imran Khan, overseeing three U.S.-based leaders who have been reporting to Khan since February: head of East Coast business solutions Brett Wein, head...

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    Social networks continue the trend of urging their users to be less, well, social, as Twitter confirmed that it is testing a feature that suggests accounts people may want to unfollow. At the beginning of this month, Facebook and Instagram rolled out activity dashboards that let users know how much time they've spent on the...

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    Facebook confirmed that it is running a test with five publishing partners, including BuzzFeed, enabling them to test up to four different versions of organic posts and determine which is performing best. Lucia Moses of Digiday reported that publishers in the test group can create up to four different versions of posts--changing elements including headline,...

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