From playing Kim Kelly, everyone's favorite Freak, to a stint as an ER intern, an award-winning turn in Cougar Town and a tasty soup endorsement, Busy Philipps has paid her dues and then some. Here's a timeline of her slow but steady ascent: Also, be sure to check out Adweek's cover story, How Busy Philipps...
Timeline: Busy Philipps Is an Overnight Success 20 Years in the Making
↧
↧
Latest ‘Love Has No Labels’ Spot Asks Why It Takes Devastating Events to Bring People Together
R/GA's latest iteration of its "Love Has No Labels" campaign for the Ad Council questions why it takes catastrophes like natural disasters to get people to put aside their bigotries and just help each other. In today's polarizing culture, when President Donald Trump is tweeting about "gross mismanagement of the forests" while the death toll...
↧
Snapchat Is Rolling Out Friendship Profiles, Bitmoji Stories and Bitmoji Merch
Snapchat revealed two new features and one new ecommerce initiative Tuesday morning. The messaging application debuted Friendship Profiles, which contain all of the content--images, videos, messages, links, etc.--that users have saved in chats with friends or groups of friends in one place. If a user opts to share his or her location, that user's Snap...
↧
Coca-Cola Wiped Its Social Media Accounts, Then Relaunched With a Positive, Happy New Look
If you looked at any of Coca-Cola's social media accounts over the weekend, you may have noticed ... well, nothing. Not that there was nothing new, but there was no content at all. The brand wiped all of the content from its Facebook, Twitter and Instagram--but not for long. Today, which happens to be World...
↧
Facebook Shared 5 Holiday Shopping Season Tips for Marketers
Conversations about the holiday shopping season are already happening on Facebook, as the social network reported that some 19 million people generated about 40 million related interactions from Nov. 1 through 8. According to Facebook, 76 percent of the talk was driven by women, and 27 percent came from the 25-through-34 age group. The top...
↧
↧
YouTube Music’s Largest Campaign Features Latin Stars Like Karol G and J Balvin
Timed to the Latin Grammy music awards, YouTube Music is launching a new campaign, the first of its kind at this scale, featuring a range of popular Latin artists, including Anitta, Karol G and J Balvin. "Our relationship with the Latin Grammys and Latin music is very deep and it (has) been building over the...
↧
The Golden Age of Branded Television Will See Brands Seamlessly Integrated Into Top Programming
Boutique fitness brand seeks hot new series to Netflix and chill with. I live healthy, but don't worry, I won't be counting your calories. Youthful, but wise beyond my years, with a sense of adventure and a need to prove to my doubters that big bets pay off. Sound familiar? Every brand is seeking the...
↧
Apply Now for Adweek’s 2018 Media Agency of the Year
Pitching. Planning. Procurement. And, of course, RFPs. As 2018 comes to a close, we can definitively say that anyone who thought 2016 would mark the end of the competitive frenzy dubbed "Mediapalooza" was mistaken. This year opened with a wave of reviews that never really slowed down, with billions of dollars in big-name media accounts...
↧
How the Rise of D-to-C Brands Is Helping Digital Ad Spend Defy Gravity
Despite concerns over inventory quality and questions over trading practices, advertisers spent a record amount on digital media in the first half of 2018, with the rise of direct-to-consumer (d-to-c) brands and mobile commerce helping to spur spend to $49.5 billion. Advertiser spend on digital rose 23 percent from a year earlier and grew from...
↧
↧
Facebook and Macy’s Holiday Partnership Is a Testing Ground for Both Brands
Sometimes opposites attract and in the case of Macy's and Facebook, that tension is all part of the allure. The social media giant is partnering with the retailer to bring 100 small ecommerce businesses across the country to a pop-up area in nine different Macy's stores as an opportunity to bring the digital world into...
↧
E-Cigarette Maker Juul Labs Is Shutting Down Its U.S. Facebook and Instagram Accounts
E-cigarette manufacturer Juul Labs responded to concerns expressed by Food and Drug Administration commissioner Scott Gottlieb by outlining several steps it is taking to keep its products out of the hands of underage users, including the shuttering of its social media accounts. The company said it will shut down its U.S.-based Facebook and Instagram accounts,...
↧
Class-Action Lawsuit Alleges Avon Discriminated Against Pregnant Women
A New York law firm has filed a class-action lawsuit on behalf of two former Avon employees alleging the beauty company practiced "systematic discrimination" against women "based on pregnancy, maternity and the rights of nursing mothers to pump breast milk at work." The suit, which was filed today in the United States District Court for...
↧
The 2018 Elections Were Packed With Memorable Ads. So Which Candidates Won?
There was something decidedly different about this year's wave of political ads. Traditional methods made way for compelling, breakthrough work that used digital storytelling to strong effect. First-time and underdog candidates especially disrupted not only the campaigning machine but how candidates connect with the public through their advertising. Longer-form spots with more of a documentary...
↧
↧
Adweek’s Brand Genius Awards Celebrated the Best in Brand Building
On Nov. 7 in New York, Adweek held its Brand Genius Awards, which has stood as one of the industry's top honors for almost 30 years. Our senior editors crowned the prime examples of brand building in 10 major business categories. We profiled each recipient in this week's issue and honored them at the gala...
↧
Online Grocery Delivery Is Still Wildly Experimental
When you consider all of the available online grocery delivery options in the U.S., it's hard not to think grocers and platforms alike are throwing stuff against the wall to see what sticks. Sure, online grocery offers convenience for consumers who no longer have to physically go to the store, march up and down aisles...
↧
The Funny or Die Creative Behind Monetizing Some of Your Favorite Viral Videos
It took Molly Smith a mere five days after graduating in 2013 from the University of Minnesota to pack up her life and head to Los Angeles in pursuit of her dream: working in the entertainment industry. First, she tried working in media as as head writer and associate producer of Ora.TV's online news show,...
↧
Essie Became the Go-To Nail Polish Because of Queen Elizabeth
↧
↧
For Production Company Summerjax, It’s All About Trust and Collaboration
Manhattan Beach, Calif., neighbors Lauren Tanzer and Wimberly Meyer were having conversations about new motherhood and marketing in 2013 when they began cooking up a plan to disrupt the industry. Five years later, they're business partners at Summerjax, a full-service production company in Los Angeles that promises to serve as an extension of brands' in-house...
↧
Facebook Is Ramping Up Its Career-Development Efforts With a New Site, Other Updates
Facebook took the next step toward honoring its June pledge to train 1 million small business owners in the U.S. on digital skills by 2020 with this week's debut of career-development site Learn With Facebook. The social network also revealed that businesses can now use its job listings tool to post open positions to groups,...
↧
On the Adweek Podcast: How 11/11 Became Shopping’s Biggest Day
What would you guess is the world's biggest shopping day? Black Friday? Maybe Cyber Monday? What about Prime Day? No to all of the above. The biggest shopping day of the year is actually Nov. 11, otherwise known as Singles Day. On this week's episode of the Adweek podcast, Yeah, That's Probably an Ad, ecommerce...
↧
More Pages to Explore .....
