'Tis the season for wrapping presents, decorating the Christmas tree and spending time with your loved ones. And what better way to enjoy a cozy night at home than to pop on a fun film that will delight kids and adults alike? Take a look at these nine holiday movies that the whole family will...
9 Holiday Movies the Whole Family Will Enjoy
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Caribou Coffee Data Breach Could Have Exposed Credit Cards
Customer data was stolen from more than 200 Caribou Coffee locations, the Minneapolis-based coffee chain said on Thursday. In a letter to loyalty customers, Caribou Coffee said credit card data and other information was stolen from as many as 265 locations in Minnesota and other states, including Colorado, Florida, Georgia, Iowa, North Carolina and Wisconsin....
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Adweek’s 25 Most Popular Stories About Agencies in 2018
It's fair to say 2018 was not the smoothest year for ad agencies, which faced existential threats and staffing controversies. Even agencies that avoided their own public drama faced the potential of getting swept up in high-profile issues like the resignation of Papa John's founder John Schnatter amid accusations of racist comments (reportedly made during...
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8 Feel-Good Movies to Stream Over the Holidays
There are plenty of festive films to indulge in during the holidays, whether you're into retro classics like White Christmas or action flicks like Die Hard. But if you're in the mood to curl up on the couch with a cup of hot cocoa and watch something that will leave you feeling all warm and...
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Adweek’s 25 Most Popular Stories About Creativity in 2018
Do creative agencies bloom in adversity? They might, if 2018 is any indication. Despite it being a rocky and often chaotic year for the agency world, 2018 saw an astounding range of strong creative ideas--as illustrated by our Top 25 ads of the year. So what resonated with Adweek readers? Here's a look at our...
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2019 Will See a Change in How Sports Are Processed Over Social Media
This past year in the world of sports has been full of new advancements, conversations and controversies on social media. Through social sponsorship, brands moved into the forefront and commanded the narrative on social media during major moments, from Coca-Cola capitalizing on the Boston Red Sox's triumph in the World Series to Fortnite launching a...
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5 Ways to Avoid the Much-Dreaded End of Year Burnout
Let's be real, the advertising and media industry is relentless. "Work hard, play hard" has been the norm for many of us who have been in the industry our entire professional careers. The end of year pressure cooker makes it difficult to look up and look out. Let's step out of the heat for a...
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How to Win Over Omnishoppers During the 2018 Holiday Shopping Season
Shoppers have embraced omnishopping, and they love the way it integrates convenience with tactile experience. Whether they're on their laptop, browsing on the go with mobile or trying on new arrivals at their favorite boutique, today's shoppers are always ready for brand and retail inspiration to strike. If they see you've got what they want,...
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After a Tumultuous Year, Facebook Needs to Do Some Deep Self-Reflection and Evolving in 2019
To say the least, Facebook has experienced a punishing year in just about every respect. Its stock price has plummeted, its executive team has come under fire, and the company's reputation has taken several hits. But Facebook isn't going away. It's still capable of innovating and growing, especially as it continues to fulfill the 10-year...
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How to Master Video Marketing in Preparation for the New Year
Social media consumption is growing at breakneck speed, and consumers are increasingly demanding engaging, easily-digestible content. These two forces have combined to form the next evolution of storytelling: video. This year has effectively transformed video marketing from an optional tactic to a core business strategy. For marketers, this means that to reach your target audience...
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These Are the Emerging Tech Trends Marketers Need to Adopt
In 2018 the world saw a marriage of policy and technology to give consumers more control over their data. In 2019, as the relationship between humans and technology continues to become more intertwined, I believe we'll see an even more marked shift in how we deal with data, from stricter guidelines outlining how marketers can...
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Adweek’s 25 Most Popular TV and Video Stories of 2018
In the worlds of television and streaming video, it was a year of evolution and experimentation--but not just among the old-school media companies you might expect. Streaming services faced their own challenges in an increasingly competitive landscape. YouTube fought the uphill battle to convince viewers that it has a service worth paying for in YouTube...
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Tech Team’s Reading List: Our Favorite Articles From 2018
It's been a big year for Adweek's tech team, which has been focusing intensely on the weird, wonderful and occasionally frightening world that is tech, media and advertising. Here's some of the work we're most proud of from the past year. If you have a moment or three to kill while sitting around the fireplace,...
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Facebook’s Terrible, Horrible, No Good, Very Bad Year
2018 has been a rough year for all of us, but the year has been particularly unfriendly to Facebook, as scandal after scandal has crashed down around it. Need a refresher on Facebook's worst year yet? Here's a rundown of some of the major Facebook headlines, month by month. January: The algorithm bomb Facebook announced...
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Tips for Using the New Tech Gadgets You Got for Christmas
New gadgets are making it easier than ever to get through the most mundane tasks of the day. For example, Google, Amazon and Apple all have their own version of smart home speakers made to work with light bulbs, kitchen appliances and to play your favorite music from your streaming service of choice. But what...
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The Media Companies That Changed Ownership in 2018
It's been a year of acquisitions, sales and mergers. We head into this year with some companies still exploring selling a number of titles, or having actually put some brands up for sale, including Sports Illustrated, Money, Brides, W and Golf Digest. Here are some of the print and digital brands that found new owners...
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10 Popular Shows That Didn’t Air New Episodes This Year (and When They Will)
The days, they pass. And with binge-watching and Peak TV, it's hard to remember exactly when your favorite shows last released new episodes. If you're wondering why some of your favorite TV shows didn't turn up on any top 10 lists this year, it might be because they didn't actually air any new episodes in...
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Here Are the Best Ways to Market Movies via Facebook and Instagram
While the idea of spontaneously seeing a film may seem whimsical, it's not happening too often, according to a recent online study by Accenture that was commissioned by Facebook. Accenture surveyed 1,074 active U.S. moviegoers--defined as someone who has seen at least one movie in a theater over the past six months--aged 18 and up...
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5 Ways Artificial Intelligence Will Continue to Shape Marketing
In 2018, artificial intelligence began making its virtues clear to the marketing industry in tangible ways. Want proof? Just check out Lexus' powerful new commercial scripted by IBM Watson. So, what does AI have in store in 2019? Holistic media buying The fact that consumers habitually juggle content streams has long been a thorn in...
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Native Programmatic Is Still Integral to Digital Marketing Strategies
Remember a few years back when native programmatic advertising was one of the industry's hottest topics? In those days, industry players were loudly proclaiming that the process of assembling and distributing native ads would finally be scalable due to the benefits of automation inherent in a programmatic context. Well, that truly turned out to be...
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