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    The Facebook Journalism Project is teaming up with social media intelligence company Storyful on an initiative to bring social media literacy training to reporters and editors around the world. Storyful developed the training to help journalists understand how information flows across social platforms, how social user-generated content can fill gaps in the newsgathering process, how...

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    For the past year, Sprint's unlimited wireless customers have been able to stream Hulu's limited commercials plan for free. Now they'll also be able to subscribe to Hulu's live TV service directly from their Sprint account--and watch it free for 30 days, followed by a discounted rate for six months after that. Sprint and Hulu...

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    New information in an updated court filing against Facebook has prompted publishers to reconsider the extent of the miscalculation they made when reallocating resources to video teams in an effort to capitalize on the potential of social video. The unredacted court filings, part of an ongoing class-action lawsuit a group of advertisers brought against Facebook...

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    At Adweek's Elevate: Blockchain event earlier this week, we gathered some of the top minds in the ad-tech space to discuss and debate the promise of what blockchain will mean for the brand marketing ecosystem. For one, the transparency it will bring means ad effectiveness will increase exponentially. How much? Watch above for a look...

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    Facebook continued its efforts to give advertisers more information on the performance of their efforts on and off the social network with Wednesday's introduction of Facebook Attribution. Facebook Attribution Facebook The social network began testing ways to help businesses determine the success of their campaigns across platforms in March 2017, after shuttering its Atlas ad-serving...

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    With Halloween just around the corner, you can expect makeup companies to ramp up their marketing in ways that highlight (pun not intended) the fun and versatility of their products. However, you may not expect a company to churn out one of the most captivating, romantic stories of the year in just one three and...

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    Almost four years after launching Lenny Letter, former collaborators Lena Dunham and Jenni Konner are saying goodbye to the brand. There was no specific reason given as to why the brand, largely centered around a twice-a-week newsletter, was shuttering in a post signed by Dunham, Konner and Molly Elizalde, editorial and creative director. Their announcement...

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    As part of his show's weeklong visit to Brooklyn, Jimmy Kimmel decided to play a prank on New Yorkers--by telling them that President Trump had purchased Lincoln Center and would be soon be packing the storied performing arts complex with mediocre brands like Sbarro and Hooters. In the segment, which aired during last night's Jimmy...

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    After almost three years in business at WarnerMedia's Turner, the company announced it would shutter its digital media company, Super Deluxe. Super Deluxe has developed both scripted and unscripted programming, including short-form videos, TV shows on Netflix, programming across social media and branded campaigns. "Turner is proud of the unique brand Super Deluxe has built...

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    After setting most of the leadership team for New Fox--the company that will be spun off following the close of the Disney-Fox merger--earlier this month, Lachlan Murdoch had one big exec surprise up his sleeve. AMC chief Charlie Collier will run Fox Broadcasting after the Disney deal is completed--not Gary Newman, who currently shares the...