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Quietly Amazing Subaru Ad Is About So Much More Than a Girl Changing a Flat Tire


This new ad in Subaru and Carmichael Lynch's "Love" campaign opens on a scene we all dread—a car with a flat tire, and of course it's raining. We see a girl in a raincoat crouched down next to her car, getting drenched while she faces the challenge of changing it. Odessa's beautiful "I Will Be There" plays throughout ("If you ever need someone to hold you/I will be there/Standing by your side"), and I can't help but inwardly cheer her on. I won't give this one away; you need to watch it for yourself. It's good. Really good. Another winner from a company that tells these kinds of stories particularly well.

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