Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 10028

With $2 Million Ad Push, Cannabis Retailer MedMen Hopes to Finally Ditch the ‘Stoner’ Cliche

0
0
Just in time for 4/20, the largest marijuana retailer in Southern California is launching its most significant marketing push to date with a campaign aimed at busting 1970s-era, Cheech-and-Chong stereotypes of cannabis users. MedMen, with 18 locations in three states and a reputation as "the Apple Store of cannabis," is using the spring date (and...

Viewing all articles
Browse latest Browse all 10028

Latest Images

Trending Articles





Latest Images