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Why Brands Are Under Increasing Pressure to Be Transparent About What They Believe In

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Some brands do everything they can to avoid political controversy. Cards Against Humanity is not one of them. Last November, the maker of the crude-yet-hilarious party game announced it was raising $2.2 million to buy a small plot of land on the U.S.-Mexican border to prevent a wall from being built on it, then dared...

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