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Caitlin Clark Brings Increasing Brand Power Into WNBA Opening Day

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There's bad news for onlookers betting that the 2024 WNBA rookie class won't transfer their marketability to the pros: The league, broadcasters and sponsors already confidently support Caitlin Clark, Angel Reese and others. If anything, Clark's momentum has only increased since her record-setting college scoring and viewership at Iowa ended with the most-watched WNBA draft...

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