Man, this holiday season is all about forcing me to confront my unfair assumptions. Kohl's delivers with an ad that starts out with a photogenic couple decking out an apartment with lights, a tree and such. I was mentally preparing a nice Grinchy rant about it until the reveal that there's more going on than meets the eye. (Watch the video below before reading on if you don't want me to spoil the surprise.) There's still the question of how they got into this woman's apartment, but poking plot holes in an ad this touching just makes me feel like I'm lecturing Bob Cratchit to go easy on the coal.