Making the Case for Minnesota as a Place to Work and Play

When Minnesota Gov. Tim Walz appointed Lauren Bennett McGinty to lead Explore Minnesota--the North Star state's visitor bureau--in November 2021, she had her work cut out for her. Bringing Minnesota's tourism industry, a $16 billion business in 2019, out of its pandemic slump would take all of her experience as a marketer and lobbyist. Broaden...