On Jan. 1, Colorado became the first state to allow the sale of recreational marijuana to anyone 21 or older. Sales have become so successful that stores are unable to keep up with the demand. Ben & Jerry's acknowledged that with a tweet on Thursday.
It was retweeted close to 10,000 times, and we're surprised more brands haven't addressed Colorado's newfound freedom. It seems like an appropriate time for Kate Upton and Snoop Dogg's weird Hot Pockets' commercial—full of references to marijuana "I bake everywhere!"—to get some extra play in the Centennial State, or for Taco Bell to revive its "Late Night Munchies" jingle.
And Doritos, Cheetos and Funyuns—we're waiting, you guys.