Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 8028

What CP+B's Top Creative Technologists Learned From This Year's CES

0
0
 

LAS VEGAS—Like many agency creatives this year, Joe Corr and Corey Szopinski came to CES to soak up the leading edge of tech and see how CP+B's brands might benefit from it.

The agency's two executive creative technology directors—Corr holds that title at the Boulder office, while Szopinski leads tech at CP+B Los Angeles—spoke with Adweek about the dominance of automotive and voice technologies at CES this year. 

They also explained what makes their client Domino's such a force in tech, and how L.A.'s NBA2K client put tech to fascinating use through a partnership with Fitbit. 


Viewing all articles
Browse latest Browse all 8028

Latest Images

Trending Articles





Latest Images