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Athletes Gasp for Oxygen in Nike’s Dramatic Ode to Air

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Breathing. Everybody does it, but it's especially important for athletes. A new ad for Nike VaporMax Air sneakers features a mix of pro and amateur sports enthusiasts gasping for oxygen as they exert themselves. The :60 starts out slow, as each person gears up for the task at hand--a sprint, a swim, a dead-lift, a...

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