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Exposure Creates Lifestyle Campaigns for Young Consumers

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Specs
Who Creative director, partner Tom Phillips; public relations director Matt Arrowsmith; fashion and lifestyle director Sarah Bronilla; creative services director Carrie Roberts
What PR and creative agency
Where New York “showroom”

Launched in 1993, Exposure now handles public relations, creative and experiential assignments, but it hasn’t abandoned its roots as a fashion communications business. With offices in London, Tokyo and New York, it uses cultural insights to create lifestyle campaigns aimed at young consumers. Clients include Microsoft, Coca-Cola, PlayStation, Casio and apparel marketers such as Nike, Dr. Martens and Fred Perry. Exposure features its fashion clients’ products in its own “showroom,” attracting editors, stylists, photographers and bloggers. 



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