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MeUndies Pivots Its Membership Model to Become More Exclusive for Customers

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MeUndies wants to get even more intimate with its customers as the company evolves its subscription-based model to a membership one. After seeing significant growth over the last 11 years, the direct-to-consumer underwear company believes that by incorporating membership into its business model, it can weather any financial storm while also providing deeper "relationships" with...

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