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Partners & Spade Helps Brands While Creating Its Own

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Specs
Who Co-founders and co-creative directors Anthony Sperduti (l.) and Andy Spade
What Creative studio
Where New York offices

When Andy Spade teamed up with Anthony Sperduti, a former colleague at Kirshenbaum Bond & Partners, in 2008, they weren’t just going to market other brands but createtheir own. For Warby Parker, Partners & Spade designed the eyeware company’s flagship store. They got even more involved with Harry’s razors, supplying advice on product design, naming, identity and packaging. Sperduti and Spade,the other half of fashion mogul Kate Spade and brother of David, describe their business as a studio, a creative partnership that produces films, books, apparel and products in addition to marketing and branding. 



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