It looks like Jay Cutler has learned a thing or two from baby mama Kristin Cavallari when it comes to fashion. And that would be: Don't argue with women about it. In this amusing new spot from Grey, New York, the Chicago Bears quarterback delicately adjudicates a dispute between a woman and her roommates, who seem to have absconded with (or, from their point of view, are "borrowing") her official Bears apparel—part of the NFL's collection of women's clothing, which it's pushing quite heavily this year. It might have been more fun to have Condoleezza Rice serve as judge and jury here (hell, executioner, too, if she felt so inclined), but Cutler acquits himself decently. The spot's structure—in which the three parties are all seen in completely separate environments, even though they can talk to each other—is a nice little device that distinguishes it visually from all the other pre-season NFL spots. It's the same structure Grey used, to amusing effect, in another recent spot starring Eli Manning and DeMarcus Ware. See that spot, and credits for both, after the jump.
—Title: Roommates
Client: NFL
Chief Creative Officer: Tor Myhren
Executive Creative Director: Eric Segal
Art Director: Zack Menna
Copywriter: Rich Singer
Producer: Jonathan Klein
Production Company: O Positive
Director: Jim Jenkins
Executive Producer: Ralph Laucella
Producer: Marc Grill
Production Supervisor: Jason Reda
DP: Ramsey Nickell
Production Designer: Jason Edmonds
Editorial Company: No. 6
Editor: Jason Macdonald
Executive Producer: Toni Lipari
Producer: Evan Meeker
Smoke Artist: Ed Skupeen
Post Production Audio: Heard City
Mixer: Phil Loeb
Executive Producer: Gloria Pitagorsky
—Title: Only Son
Client: NFL
Chief Creative Officer: Tor Myhren
Executive Creative Director: Eric Segal
Art Director: Zack Menna
Copywriter: Rich Singer
Production Company: O Positive
Director: Jim Jenkins
Executive Producer: Ralph Laucella
Producer: Marc Grill
Production Supervisor: Jason Reda
DP: Ramsey Nickell
Production Designer: Jason Edmonds
Editorial Company: No. 6
Editor: Jason Macdonald
Executive Producer: Toni Lipari
Producer: Evan Meeker
Smoke Artist: Ed Skupeen
Post Production Audio: Heard City
Mixer: Phil Loeb
Executive Producer: Gloria Pitagorsky