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Cossette Came Up With a 'Super-ad' That Can Work for Literally Any Product or...
Why waste your time developing different creative ideas and executions for every client when a one-size-fits-all approach could work just as well? That's the pitch from Canadian agency Cossette in the...
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Lexus Just Made a Sriracha Car, and No This Isn't an April Fools' Joke
Lexus wants you to know it's the hottest automobile brand around. So, it made a red-and-green, hotter-than-hell Sriracha version of its new Lexus IS sports sedan. This isn't a joke, at least not...
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Ad of the Day: Dollar Beard Club Casts a Slew of Shaggy Celebs in Latest...
Grooming its brand for a broader audience, Dollar Beard Club drops a commercial today that's thick with hirsute celebrity endorsers. Seattle Seahawks star Richard Sherman is the most famous of these...
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The Ad Council Says Its Work Is More Crucial Than Ever in Dark Times
While its work includes a number of campaigns in support of left-leaning causes, the Ad Council is officially an apolitical organization. Still, the results of last week's presidential election, and...
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This Nightmarish Ad Urges Governments to Stop Using Schools as Military Zones
If you're from a city on terrorist watch, you're probably familiar with that unsteady, cold-shower feeling you get when you've suddenly turned a corner to discover a bunch of armed soldiers guarding...
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A Real Estate Development in Miami Just Got Ads Suited to a Highbrow Fashion...
Your shoes, your books, the computer you buy or the phone you choose reflect something of who you are—at least, we like to think so. We also like to think we imbue our belongings with a certain...
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Ad of the Day: San Francisco Is Shocked by a Store Where Everything Costs...
California's Bay Area—home to nine counties, from Alameda to San Francisco—has always been an enclave of diversity, both in terms of ethnicity and cost of living. But thanks to Silicon Valley, median...
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Blake Griffin and DeAndre Jordan Can't Stay Mad at Each Other for Long in...
Can BFFs Blake Griffin and DeAndre Jordan, the terrific twosome of the Los Angeles Clippers, stay angry at each for long? We learn the answer in 72andSunny's brief bro-mantic comedy below, the latest...
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Coca-Cola Invented a Bottle That Takes Selfies, Because We Really Needed That
What's better than a selfie stick? A thirst-quenching selfie stick. Over in Israel, Coca-Cola created a bottle that takes selfies of you when you drink from it. The so-called "selfie bottle" was made...
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Amazon's Touching Interfaith Ad Appeals to the Better Angels of a Divided World
A quick glance at any news ticker or social media feed might lead one to conclude that ours is a world split by class, race, nationality and political persuasion. Amazon, however, suggests that the...
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Apple Checks Off Every Great Invention in Human History in Ad for the MacBook...
These days, technology evolves at an incredibly fast pace. But Apple is reaching much further back into history to tell the story of just how much it thinks can happen next, with the help of its new...
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Andrew Garfield Learns How to Hug Properly in This Off-Kilter PSA About Empathy
The non-profit organization Youth Mentoring collaborated with Los Angeles-based creative duo Armen Perian and Rosie Geozalian on a project that, if nothing else, dried up some of Andrew Garfield's...
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Liberals Build a City-Size Bubble to Hide From Trump's America in Great Fake...
Donald Trump was quick to complain about Saturday's episode of SNL. "It is a totally one-sided, biased show—nothing funny at all," he wrote early Sunday on Twitter. And sure, it had plenty of Trump...
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This Year's Most Anti-Consumerist Christmas Ad Is Also One of Its Loveliest
It's time for German supermarket chain Edeka's annual Christmas ad. And rather than being super macabre, it's super heartwarming. Edeka, of course, had the most notoriously dark Christmas ad of 2015,...
View ArticleGuinness, Johnnie Walker, Dove: How Great Brand Platforms Lead to Brilliant...
Our "Best Ads Ever" video series continues today with Jan Jacobs and Leo Premutico, the co-founders of New York agency Johannes Leonardo. Asking these guys to name their favorite ads of all time was...
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James Corden Sings for Sainsbury's in the Chain's Sweet Stop-Motion Christmas Ad
Last week, in the ongoing Super Bowl of U.K. Christmas ads, Sainsbury's released "The Greatest Gift." This sweet stop-motion animation story is about Dave, a working cog who just wants to be home for...
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Ad of the Day: Drake Sings 'Bad Blood' in Apple Music's Fun Sequel to Its...
Back in April, Taylor Swift sang along to Drake and Future's "Jumpman," got distracted by the music, and fell off of her treadmill in a slapstick spot for Apple Music. The fun commercial was a big...
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Apple Enlists Frankenstein in This Strange, Sweet Appeal for Acceptance This...
A lot of Christmas ads suggest that spending time with friends and family should be the ultimate goal of the holidays. But what about those people who don't have much of either? Apple just released...
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A Bit Too Much Family at the Holidays? HotelTonight Has a Wicked Solution for...
Not to be uncaring or anything, but family time should have its limits. Contrary to popular belief—and lots of heart-tugging holiday advertising flooding the market lately—there really is such a thing...
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Ad of the Day: Homebuyers Start Turning Into Their Parents in Progressive's...
Some serious Mommy and Daddy issues are amusingly on display in Arnold Worldwide's latest campaign for Progressive insurance. Homebuyers assume the most annoying traits of their parents in the ads,...
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