Quantcast
Channel: Adweek Feed
Browsing all 7988 articles
Browse latest View live

Wasserman’s Laundry Service Parts With CEO Jason Stein and Lays Off 40-60...

Creative agency Laundry Service and its production wing Cycle went through a large-scale "restructuring" today, parting with founder and CEO Jason Stein as well as dozens of staff members. Wasserman,...

View Article



GSD&M Launches Strategy Studio to Expand Its Strategic Leadership...

Austin-based creative agency GSD&M is launching a strategy studio consisting of general marketing strategists and decision sciences specialists. Through the creation of the new model, the agency...

View Article

IHOP Confirms It Didn’t Actually Change Its Name to International House of...

Remember when IHOP freaked out the entire internet after announcing it would no longer be called the International House of Pancakes and instead would become IHOb, International House of Burgers? It...

View Article

New Yorker Management Voluntarily Recognizes Staffers’ Union

New Yorker management agreed to voluntarily recognize the union after staffers overwhelmingly voted in favor of forming one early last month. The Cond? Nast title joins a host of other publications...

View Article

The Rock’s Skyscraper Makes a Surprisingly Good ’90s Movie in This Perfectly...

If a part of you has ever wondered how quintessential action star Dwayne "The Rock" Johnson would have fared as a '90s movie icon, then good news: Nerdist has you covered. The cross-platform...

View Article


8 Ways GDPR Is Course-Correcting the Digital Ad World

The implementation of GDPR places many uncomfortable limitations on the digital advertising marketplace for both business operations working within and outside the countries that span the EU. But...

View Article

Fox Sports Says Its World Cup Has Been an Ad Revenue Success, Even Without...

When Fox Sports spent more than $400 million in 2011 to outbid ESPN for the rights to the four FIFA World Cup tournaments from 2015 to 2022, it never expected its first men's World Cup wouldn't include...

View Article

To Further Embrace Diversity, Agencies Need to Focus on Equity

The ad industry has been talking about diversity and inclusion for years. But after decades of critical thought, we're still not there yet. So, what are we missing? What haven't we tried? What can...

View Article


Facebook Is Testing Augmented Reality Shopping Ads and Rolling Out 3 Other...

Facebook is taking yet another leaf out of Snapchat's playbook by bringing augmented reality commerce ads to the platform, the company announced at a holiday shopping event today. Michael Kors first...

View Article


3 Ways to Break Through the Social Noise and Shape a Strategy That Resonates...

Disruption is a familiar term in advertising, but there's one modern development that's had a bigger impact on advertising than anything before it. Surprise! It's social media. The introduction of...

View Article

An Overworked Dad Becomes a Tireless Hero in This Touching Chinese Ad for BMW

A beautiful new short film from BMW China and Wieden + Kennedy Shanghai is celebrating a special kind of superhero: hardworking dads. The 15-minute video tells the story of a businessman and his...

View Article

The Google News Initiative Is Putting $25 Million Toward Fighting Fake News...

YouTube now has 25 million new ways to combat fake news, courtesy of parent company Google. The video site revealed in a blog post by chief product officer Neal Mohan and chief business officer Robert...

View Article

Facebook Will ‘Figure Out’ Ads on WhatsApp but Is Focusing on Business Tools...

Facebook is hopeful about its plans to build out WhatsApp's offerings for business accounts, but it's staying mum on whether ads might be coming to the encrypted messaging service. David Fischer,...

View Article


WhatsApp Is Now Labeling Messages That Are Forwarded

WhatsApp users will now have a way to tell if messages they receive have been forwarded to them. The Facebook-owned messaging application said in a blog post that starting Tuesday, it will label...

View Article

Pinterest Rolled Out Collaboration Tools for Groups

Pinterest Wednesday introduced new collaboration tools for its group boards, on mobile and web, enabling Pinners to more easily plan events and projects. The company said in a blog post that its new...

View Article


Facebook Is Facing the Maximum Allowable Fine in the U.K. Over Cambridge...

The Information Commissioner's Office, the privacy regulator in the U.K., is threatening Facebook with its maximum penalty over the Cambridge Analytica user data scandal, but the punishment would be...

View Article

On the Adweek Podcast: Celebrating the Most Powerful Women in Sports

This week, Adweek is honoring the most badass women in sports, including alpine racing superstar Mikaela Shiffrin, Adidas vp Alegra O'Hare and Lara Price, COO of the Philadelphia 76ers. Check out our...

View Article


Jet.com Is Appealing to New Yorkers With Pizza and Ice Cream

Ecommerce company Jet.com is opening a fulfillment center in the Bronx borough of New York in the fall. The center will reportedly enable deliveries of groceries and other items within the Bronx, as...

View Article

Ogilvy Fires Worldwide CCO Tham Khai Meng After Internal Investigation

Ogilvy terminated its longtime global creative leader Tham Khai Meng today after employees complained about unspecified violations of company policy, according to an internal memo from CEO John...

View Article

These Brilliant German Ads About Remarkable Women Are Getting Global Praise...

For most ad campaigns, winning gold at the Cannes Lions is the ultimate goal, often capping many months of industry acclaim and passaround. But here's a good example of an advertising effort for which...

View Article
Browsing all 7988 articles
Browse latest View live




Latest Images