Ad of the Day: California Dairy
There are things that would seem to transcend the need for advertising: sunshine, friendship, happiness … cheese. Because cheese is the best, right? If you don't enjoy cheese, there's probably...
View ArticleFirst Mover: Trevor O'Brien
Specs Age 33 New gig Evp, executive creative technology director, Deutsch LA Old gig Vp, creative technology director, McKinney What does your job entail, exactly? I oversee a team of animators,...
View ArticleGinger Child for Ginger Beer Offer Has New Zealand Seeing Red
Rebekah Hay, the founder of New Zealand's Hakanoa Ginger Beer, seems none too pleased with the global negative publicity generated by an ad campaign concocted by M&C Saatchi that jokingly offers...
View ArticleMónica Cruz Struts Her Stuff in Latest Racy Agent Provocateur Spot
Agent Provocateur got Penélope Cruz's sister Mónica to shoot this saucy video, from Black Label Productions and director Tim Pope, promoting its 2012 fall/winter collection. The spot is being compared...
View ArticleNew Hooters Ad as Obnoxious and Puerile as You'd Expect
Eastbound & Down is a funny show. So, you'd think its co-creator, Jody Hill, might have done a better job directing this new Hooters commercial from ad agency Fitzgerald+CO. Instead, we get a spot...
View ArticleAd of the Day: Intel
Intel's Museum of Me, created last year by ad agency Projector in Tokyo, presupposed that your online life is so artfully lived that it belongs in a museum—a virtual one, with images and posts from...
View ArticleListerine Flipbook Gives Beautiful Woman Nasty Onion Breath
Sometimes an idea is so simple and perfect, you wonder how no one thought of it before. Today's case in point—the bad-breath flipbook. JWT Hong Kong created a bunch of them for Listerine, shows an...
View ArticleFriends Write Tweets Together With Retailer's App
Wait, I missed International Friendship Day? I guess if I had any friends, I would've known. In most countries it's the first Sunday in August. It's July 20 in Argentina (where it's known simply as...
View ArticleAd of the Day: Norfolk Southern
The Norfolk Southern railroad is looking to score real political points with a new ad campaign, timed to the national conventions, centered on a magical world of make-believe. A new spot from...
View ArticleStubHub Proves Tickets Really Do Grow on Trees
Here's an outsized marketing mascot who's never stumped when it comes to providing sports, concert and theater tickets. StubHub's talking, animatronic oak tree, which debuted back in the spring,...
View ArticleAd of the Day: Axe
The correct mode of transit to a Caribbean island goes something like this: You are standing, chest forward and chin up, on a speedboat. It is part of a triangular formation of speedboats making a...
View ArticleMcCann Says Farewell to the London Olympics With Ad
McCann Worldgroup, the American ad agency that shockingly won the ad account of the 2012 London Olympics in 2009, notoriously defeating Britain's WPP Group, led by Sir Martin Sorell, bids a fond (and...
View ArticleBen & Jerry's Enables Rampant Spooning With New App
Imagine my disappointment when I realized that the name of Ben & Jerry's new Facebook app "Wanna Spoon?" refers to sharing Greek frozen yogurt rather than engaging in a snuggly, utensil-inspired...
View ArticleAnother Tyrannical Vending Machine Barks Orders at People
It seems confirmed without a doubt: Humans enjoy being told what to do by vending machines. Last month, we saw Australians literally bowing down before the almighty Fantastic Delites machine. Now, we...
View Article'Siesta World Cup' Ad Launches Comedy Central in Latin America
Comedy Central began broadcasting in Latin America in February, and now it gets an epic introductory commercial from Wieden + Kennedy, São Paulo, and famed Super Bowl director Bryan Buckley of Hungry...
View ArticleDomino's Seeking Designs for Ultimate Pizza-Delivery Vehicle
Talk about reinventing the wheels. Domino's, which has famously been updating the way it makes its pizzas, now wants to do the same for how it delivers them. Working with ad agency Crispin Porter +...
View ArticleAd of the Day: Lady Gaga Fame
One of the nice things about perfume ads is that, since you can't smell online video (yet), nobody will mind if you decide that a given scent tickles the nostrils just like tiny, leather-clad people...
View ArticleCondoleezza Rice Models Cleveland Browns Jersey in NFL Ad
Despite some brief yet fevered speculation a month ago, Mitt Romney did not choose Condoleezza Rice as his running mate. But that's OK, she got another gig—NFL fashion model. The former U.S. Secretary...
View ArticleSlackliner Crosses Wire Between Two Speeding Trucks in Volvo Stunt
How, exactly, does one learn "slacklining"? The subject's not taught at my local adult-ed program (though microwave cookery sounds appealing). I imagine, at the very least, that you'd have to be able...
View ArticleDavid Beckham Looms Large as H&M Erects Silver Statues
David Beckham is bigger than ever, in almost every way, now that Spellbound Media and Zenith Optimedia have unleashed giant silver statues of the footballer around three U.S. cities for H&M....
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