In 1971, 23-year-old Ilon Specht was a copywriter at McCann-Erickson, and one of still relatively few women on Madison Avenue. Surrounded by a cadre of male colleagues on the L'Oreal account, Specht defied the status quo when she wrote something different--iconic slogan "Because I'm worth it." It's been more than 50 years, and L'Oreal is...
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