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Exclusive: Sling TV’s Campaign Targets Those Irked at Paying for Channels They Don’t Watch

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Sling TV looks slightly different this morning thanks to a new brand campaign, visual identity, and mnemonic with the creative slogan, "Sling lets you do that." Sling TV offers three subscription tiers, starting at $40 per month (for Sling Orange). Viewers can customize the lineup with genre-specific channels like sports, news, or lifestyle based on...

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