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A Bunch of Brand Mascots Invaded the Adweek Offices, and Things Got a Little Weird

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Brand mascots are great at delighting consumers everywhere with their wacky commercial antics. But try to put them to work in an office? Well, that's a tougher pitch. 

As part of the Advertising Week festivities, Adweek was pleased to welcome six famous brand mascots to our offices this week—Cap'n Crunch, Nesquik Bunny, Kool-Aid Man, Mr. Peanut, Pillsbury Doughboy and Chester Cheetah. 

And while they were generally lovely to have around, their journalistic skills weren't quite up to par, as you can see in these short videos we made, parodying ESPN's famous "This Is SportsCenter" campaign.

Guys, it was fun. But next time, we'll come to you. 

Adweek responsive video player used on /video.

Adweek responsive video player used on /video.

Adweek responsive video player used on /video.

Adweek responsive video player used on /video.


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