Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 11734

Infographic: How Consumers Perceive and Respond to LGBTQ-Themed Ads

$
0
0
There's a fine line between authentic representation and exploiting a minority group, and many brands steer away from that space entirely. Others fear they'll lose customers by getting into "political territory." However, the times, they are a-changin', and consumers are making it known: The public is more than ready for LGBTQ representation in their ads,...

Viewing all articles
Browse latest Browse all 11734

Trending Articles