Why the Weight-Loss Industry Is Starting to Use More Male Celebs as Spokespeople

Diets: They're not just for gals anymore! And by the way, it's not a diet. It's a lifestyle. There are major changes afoot in the weight-loss industry, with many marketers focusing on health and wellness, rather than calories, scales, inches and tape measures. And two powerful brands, Atkins and Weight Watchers, have recently taken the...