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Winter Olympics Ratings Were Down From 2014, but NBC Still Dominated Its Network Competition

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NBC's Olympics coverage dominated the television and media landscape over the 18-day span. The network's prime-time coverage averaged a Total Audience Delivery of 19.8 million, a figure that dwarfs the average audience of the network's prime-time network competition. Approximately 18 million of the roughly 20 million viewers who watched the games each night in prime...

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