How Gimlet Media Is Tweaking Its Podcast Programming for Voice Assistants

Brooklyn-based Gimlet Media--the media company behind some of the most popular podcasts, like Reply All, Homecoming and Startup--wants to learn how to make content work on Amazon's Alexa. A week ago, Gimlet Media launched its first Amazon skill called Chompers, which is sponsored by P&G-owned Oral-B and Crest Kids and educates kids on how to...