Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 10145

NBC and Macy’s July 4 Fireworks Special Is One of the Few Annual Live Events to Add Viewers

$
0
0
If the Oscars, Grammys and Golden Globes want to prevent more ratings drops next year, perhaps they should add some fireworks. Macy's 4th of July Fireworks Spectacular, NBC's annual two-hour Independence Day telecast, averaged 7.5 million viewers last night, a 17 percent increase from last year's audience of 6.4 million. That makes it the most-watched...

Viewing all articles
Browse latest Browse all 10145

Latest Images

Trending Articles





Latest Images