72andSunny Retains Creative AOR Status for $70 Million Activision Account

Activision has concluded a creative review that also included finalist Wieden+Kennedy by retaining 72andSunny as its creative agency of record. "We are excited to continue our positive and productive relationship with Activision. We know we can do great things together and look forward to taking this franchise to new heights," 72andSunny founder and creative co-chair...