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How Reviews Have Altered the Customer Experience Landscape

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In 1992, Bill Clinton's campaign famously said, "It's the economy, stupid" to keep the campaign focused on what mattered. Over 25 years later, it's time that companies start using "It's the customer connection, stupid" for their own internal inspiration to focus on what matters. Why? There's a seismic shift that happened: Customer expectations around "service"...

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