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Netflix’s Shocking Public Activation for Altered Carbon Was the Year’s Most Innovative Media Plan

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Adweek's Media Plan of the Year honorees include the most innovative media plans from around the world (see the full list here). Here, our Best in Show winner: MediaHub | Netflix, 'Altered Carbon' Categories: Best in Show; Campaign ($500k-1 million); Best Use of Alternative Media It's not every day that one comes across a human...

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