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WhatsApp: Here’s How to Stop Photos and Videos From Saving to Your iOS Device

If you're an iOS user, when one of your contacts sends you a photo or video in the WhatsApp application, it will automatically be saved to your device's camera roll. However, did you know you can stop...

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Twitter Is Now Featuring Livestreams Atop Its Timeline in Its iOS, Android Apps

Twitter is making a move to increase viewership of and engagement with its livestreams by literally moving them to the top of the timeline in its flagship iOS and Android applications. The social...

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Hulu Reflects on Its First Year of Live Sports Coverage

It's been a year since Hulu began streaming sports live. In that time, we've seen the Golden State Warriors win the NBA Championship and the Washington Capitals take home the Stanley Cup. Along the...

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Arnold CEO Kiran Smith Names New Chief Strategy and Financial Officers as...

Arnold CEO Kiran Smith welcomes chief strategy officer Guy Lambert and chief financial officer Lucia Ferrante as her first key hires since succeeding former chief executive Pam Hamlin in July. "One of...

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What Marketers Can Learn From the Film Industry About Connecting With Their...

In our current world of media clutter and competing content platforms it's a daunting task for the average moviegoer to find content they're going to feel passionate about. To inspire this group, you...

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Can You Look Fabulous While Cleaning? According to Method, the Answer Is Yes

We live in a social media-led society where "pics or it didn't happen" heavily influences how we share our lives with the world. These days it's barely enough to merely live well; our best moments...

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Net Gain: Winning the Lottery Changes a Hardworking Fisherman’s Life

You could toil as a commercial fisherman, separated from your family for weeks at a time on the fierce, frigid, sea--or play the lottery. Guess which option yields more significant gains in the latest...

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NFL Players Take Touchdown Celebrations Very Seriously in First Campaign of...

With the NFL season upon us, players are putting a lot of thought into what really matters: how to celebrate after scoring a touchdown. In the first campaign for the new season from agency Grey New...

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You Can Now Download CBS All Access Content, but Only If You’re an Ad-Free...

Add CBS All Access to the list of streaming services that let subscribers download content to their mobile devices for offline viewing. This week, the OTT provider rolled out a new feature called...

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Why the Shuttering of Fifth Avenue Mainstay Henri Bendel Is a Warning Sign to...

This holiday season will be the last for a New York retail institution. Henri Bendel, one of Fifth Avenue's most iconic storefronts, will close in early 2019, parent company L Brands announced on...

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As Brave Gears Up to Weaponize Privacy, Google Becomes Its Primary Target

The ad-tech industry gathered in Europe this week for the Dmexco trade show when Brave, the outfit behind a controversial web browser, took the opportunity to deal a GDPR-sized blow to the sector....

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With Less Data-Driven Baggage, Can Apple Help Lead the Way on Advertising...

One year ago, several major ad-tech trade groups accused Apple of threatening to "sabotage" the economic underpinnings of the internet after the tech giant cracked down on how companies track users...

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Netflix’s Shocking Public Activation for Altered Carbon Was the Year’s Most...

Adweek's Media Plan of the Year honorees include the most innovative media plans from around the world (see the full list here). Here, our Best in Show winner: MediaHub | Netflix, 'Altered Carbon'...

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Video: These Are the Latest Trends in Media Planning, and the Biggest Challenges

What drives a successful media plan in 2018? How do brands get the most from their media agencies ensuring they reach their target audience? And what happens when things don't go according to plan? We...

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Editor’s Letter: It’s Almost Time for Brandweek

I'm filing this editor's letter from inside the bustling and international pressroom at the 10th annual DMexco conference in Cologne, Germany. There are 40,000 people gathered here for a concentrated...

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Inside the 5 Broadcast Network Chiefs’ Plans for the Fall TV Season

Last season was another rough one for the five broadcast networks, as only NBC grew its 18-49 audience from the previous season--thanks to the Super Bowl and Winter Olympics--while the other four...

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Meredith Sells Time Magazine to Salesforce Founder Marc Benioff

About eight months after Meredith acquired Time Inc., the company announced it has secured new owners for Time magazine. The title will go to Salesforce founder Marc Benioff and his wife, Lynne, for...

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How Nike’s Colin Kaepernick Ad Looks to Democrats and Republicans Based on...

Nike's ad with Colin Kaepernick has been polarizing, to say the least. There are plenty of opinions about the face of the brand's 30th anniversary campaign, but does the ad mean something entirely...

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The Future of Brand Storytelling and the Role That Data Plays

Brand storytelling is more important today than it's ever been. And yet, effective storytelling and content marketing across channels is a very different proposition from what it was even five years...

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Hulu Hires Sofia Vergara and Joe Manganiello to Warn Emmy Viewers: ‘Don’t Get...

A year after it became the first streaming service to win the Emmy for outstanding drama, Hulu has a surprising message for the audience of tonight's Emmy ceremony: "Don't get Hulu." The streaming...

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