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PepsiCo to End Its Relationship With WPP’s VMLY&R After More Than 8 Years

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PepsiCo has moved to end its relationship with VMLY&R after eight and a half years, a client spokesperson confirmed today. The WPP-owned agency has counted Gatorade and Tropicana digital as two of the larger accounts run out of its Kansas City, Kan. headquarters. "Gatorade and digital agency of record VML have enjoyed a successful relationship...

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