Tenjin and Branch.io Are Becoming Snapchat Mobile Measurement Partners

Snapchat is welcoming two new companies into its Mobile Measurement Partner program: mobile marketing infrastructure company Tenjin and deep linking provider Branch.io. Ran Milo, vice president of marketing at ad automation platform provider and Snapchat Mobile Measurement Partner Bidalgo, touted application install campaigns on Snapchat, saying, "It's been our experience that the better informed a...