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Heat Asks 3% Conference Goers to Check Their Privileges at the Door

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At the seventh annual 3 Percent Conference, which is being held Thursday through Friday in Chicago this year, Deloitte-owned Heat wants guests to be "as aware of your privileges as the coat on your back," senior brand strategist Catherine Dailey told Adweek. The San Francisco-based shop is operating a coat check--positioned directly next to where...

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