Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 11741

BOPIS, Retail’s Latest Acronym, Makes the Case for Delayed Gratification

$
0
0
One of the biggest themes at this year's National Retail Federation show (NRF) didn't involve AI or robots. Instead, it was a new acronym buzzword: BOPIS, known as Buy-Online-Pickup-In-Store. And it's a key part of what's driving growth for retailers like Home Depot in the fast-fulfillment Amazon era. According to a new case study from...

Viewing all articles
Browse latest Browse all 11741

Trending Articles