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How to Prepare a Media Strategy That Can Survive in an AI-Focused World

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Once an empty buzzword in the marketing world, extensive advancements in machine learning have made artificial intelligence a necessary and pivotal instrument in a marketer's toolbox. Movies will show you AI that comes in blockbuster proportions: the computer's takeover in 2001: A Space Odyssey or multi-limbed robots battling for humanity's fate in The Matrix. In...

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