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Ad of the Day: Kmart
Looking for a killer Halloween costume? Check out this killer Kmart commercial first. The dizzying 90-second spot, from Draftfcb in Chicago, distills the essence of a live event held earlier this...
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Coke Zero Gives 'Skyfall' Tickets to Only the Most Bond-Like People
Coke Zero released a pretty mediocre James Bond spot last month, tied to Skyfall, in which the hero hummed the Bond theme throughout. Now, the brand is back with a more dynamic clip—a video showing...
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Cadbury Screme Eggs Are Amusingly Rotten in Halloween Spots
Cadbury has finally started recognizing Halloween with its Cadbury Screme Egg, and these three Canadian TV spots for it—by ad agency The Hive in Toronto—are as spooky as ads for candy eggs will allow....
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Villains Step Up in Kellogg's Crunchy Nut's Superhero Campaign
You've already seen Kellogg's Crunchy Nut cereal personified as a '60s-style, yellow-spandex-clad superhero fighting to restore flavor to breakfast. Now, in a new video created in collaboration with...
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The Spot: Heart of Darkness
IDEA: Zombies crave braaaains, but they're also fond of heaaaarts. Your heart keeps you alive, after all, and zombies need you alive to devour you. So, it stands to reason zombies know CPR—to...
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Ad of the Day: PlayStation
PlayStation's live-action heroes are back, and they're beating the crap out of each other. Last year, Deutsch L.A. created “Michael,” a two-minute paean to the hardcore gamer. In that spot, actors...
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You Want Fries With That? McDonald's Shows You How They're Made
McDonald's is all about transparency. Just rub some of its fries against a sheet of paper and see what happens. Soon, you'll be able to look straight through it and watch Tribal DDB's latest video in...
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Unsuspecting Elevator Riders Get Shafted in LG's Latest Viral Spot
Somewhere between Crank Yankers and Ashton Kutcher, pranking unsuspecting people for the benefit of your brand has become popular. Case in point: LG set out to prove that its IPS monitors have super...
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Ad of the Day: Apple
I swear to you, I pulled up this new ad for the iPad mini on YouTube, and before I even managed to put in my earbuds, I said to myself, "Those two iPads had better not be playing 'Heart and Soul.' "...
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Portrait: Iris
Specs Who From left, managing director Sarah Aitken, CEO Americas Jeremy Cochran, cd Tim Clarkeand director of strategy Esty Gorman What Marketing, advertising and experiential agency Where New York...
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Perspective: Sticky Situation
In the Olde Booke of Branding Wisdom—well, if there is one—is writ an important lesson: Just because your brand’s been around for a century doesn’t mean you can stray off message. History hands us few...
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Follow This Pizza Chain on Twitter, and It Will Follow You Back … in Real Life
If you're being tailed by a bulbous, yellow stalker, it can mean one of two things: Either Donald Trump is off his meds, or you followed Mellow Mushroom on Twitter. The Atlanta-based pizza chain is...
View ArticleBehind Radio Flyer's New TV Ads
This month, Radio Flyer started airing TV commercials for the first time in more than 20 years. But that doesn't mean you'll be seeing more of its iconic red wagons on your tube. Instead, the brand is...
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Ad of the Day: Ikea
Mother London launched a new campaign for Ikea in the U.K. and Ireland last week titled "Entertaining." The first spot is a music video called "Playin' With My Friends" (the song is performed by...
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Top 10 Commercials of the Week: Oct. 19-26
This week, one lucky lady got George Clooney and buried treasure, Will Ferrell headed to Sweden to sell some Old Milwaukee (which isn't even sold there!), and train passengers got a chance to become...
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Litter Genie's Cats Go Heavy Metal in Latest Crazy JWT Video
Breaking news, times two: Reclusive rocker Axl Rose has come out of hiding to promote his band's month-long gig at the Hard Rock Hotel and Casino in Vegas. And he's doing some vocals for Litter...
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Kill Them With Kindness, Says War Child's Fantastical New PSA
If bullets were crayons, grenades blew bubbles and land mines exploded into picture books, kids in war-afflicted areas would be doing a lot better. Pollyanna-ish as that may sound, this PSA for War...
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Costs Driving Creative Reviews
As if there weren’t enough Orwellian examples of creative advertising reviews sans creative, along comes the global HSBC contest and a new poll that finds marketers increasingly are focusing on cost...
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Burt's Bees Puts a Fresh Face on Billboards and Coupons
To promote its new Intense Hydration line, Burt's Bees placed a clever "interactive" billboard on a busy street in Minneapolis. The sign showed a woman whose dry skin was made up of thousands of...
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Insurance Ad Promises Coverage for Cars Sliced in Half by Lightsabers
Lots of insurance policies promise protection from unexpected mayhem. Only DBS in Singapore claims to cover cars sliced in half by lightsabers. And to advertise that promise, Tribal DDB put together...
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