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Is Your Company’s Digital Transformation Really Happening?
CMOs are leading the way in steering their companies in a digital-first direction, but while most believe they’re deeply involved in the transformation, only a quarter actually have a clear...
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Here's How the New Breed of Agency Leaders Will Stay on Top
We are living in what I call the Agility Era--a time when multitudes of people are discussing the importance of being lean and agile. And yes, this makes sense, but for any number of reasons, the...
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How YouTube's Hottest Personalities Are Becoming Offline Superstars
Beauty tutorial maven Michelle Phan, 27, baking impresario Rosanna Pansino, 29, and fashion and lifestyle guru Bethany Mota, 19, hardly need an introduction. The three women were the first YouTube...
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U.K. Drunk-Driving Ad Makes Cruelly Ironic Use of Kool & the Gang's...
The 50th anniversary of England's first drunk-driving PSA inspires a sobering celebration in this Department for Transport campaign. Kool & the Gang's 1980 hit "Celebration" anchors the new spot...
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Ad of the Day: Dollar Shave Club Slices the Competition in Comically Violent...
Dollar Shave Club made its name in 2012 with this excellent 90-second online ad, featuring founder and CEO Michael Dubin charismatically delivering the message himself. Now, two years and one American...
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How This Agency Cleverly Stopped People From Googling Their Medical Symptoms
If you're like me, you type your symptoms into Google every time you get the sniffles or feel the slightest bit under the weather. Well, that plan is ill-advised. It can yield reams of misinformation...
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This Bank Bought Every Ad Slot on Norway's Biggest TV Station for 24 Hours
How do you market round-the-clock customer service? If you're Norwegian bank DNB, you buy all of the ad space on one channel in a 24-hour window, and fill it with advice from your country's citizens....
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This Agency Pulled Off the Vending Machine Stunt to End All Vending Machine...
Tricked-out vending machines have become the vehicle of choice for brands to push all sorts of zany promotions or social media stunts. We're almost to the point where if you see one outside of its...
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DDB Employees Read Mean Tweets About Their Ads
DDB Canada takes a page from Jimmy Kimmel's playbook in this amusing video, in which employees read mean tweets about their work. The staffers seem both entertained and mildly horrified as they rattle...
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Ad of the Day: Winged Fairies Spread Magic and Joy in Marks & Spencer's...
John Lewis went the heartwarming, emotional route for Christmas, while Boots and Waitrose took more down-to-earth approaches. Now, Marks & Spencer eschews its celebrity focus of the recent past to...
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Cam Newton Gets Primal for Beats by Dre, With Help From Kendrick Lamar
Beats by Dre is back to motivate you, and this time it's enlisted Cam Newton. The Carolina Panthers quarterback sweats it out in a new ad for the headphone maker's wireless offering from R/GA,...
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This Agency Is Livestreaming a Virtual Tour via a GoPro Strapped to a Dog's Back
It really is the best way to see an agency: the dog's-eye view. Toronto animation, design and VFX studio Crush did it last year, attaching a GoPro camera to its dog Sadie and livestreaming her travels...
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Stressed Out? This Kitten Therapy Office From Tidy Cats Will Cure You With...
Kittens are notorious advertising stars, and as it turns out, they're miniature therapists too. At least, that's one takeaway from this stunt in Los Angeles, where Purina Tidy Cats invited...
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Leo Burnett Motivates Employees by Making Them Do Shots and Slapping Them in...
Here's the last parody video we're going to post from Strategy magazine's Agency of the Year event in Toronto. It's Leo Burnett entry, and it seems the agency has found a unique way to make its...
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Man Cleans Up the Hairy Apartment in His Pants in Schick's Manscaping Musical
If you have an animal, you can surely identify with having their dander all over your living space. It can be tricky to clean up after them and make the space presentable for guests. Well, what if...
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Ad of the Day: Grandmas Know What Grown Princesses Want for Christmas, and...
Christmas creep is pretty much here, so it's time for an ad about opening gifts. Luckily, this one's good for some laughs. The spot, for Mulberry, is adam&eveDDB's first work for the high-end...
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Tesco Puts On an Insane Christmas Light Show, Proves Commitment to Holiday...
The annual British Christmas ad wars are heating up, and Tesco wants people to know it's armed with lots of the obligatory bright lights, and endearingly ridiculous ornaments. A new TV commercial from...
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Wil Wheaton, Giant Beer Geek, Humorously Introduces Newcastle's Scotch Ale
Newcastle has tapped Wil Wheaton as its latest anti-advertising star, enlisting the actor and Internet folk hero for a couple of amusing online videos introducing a new Scotch Ale. Wheaton does an...
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All of Britain Sings 'Let It Go' in Vodafone's Christmas Ad
"Let It Go" is so played out at this point, some might consider it a lump of coal in their stockings. But that hasn't stopped Vodafone U.K. and RKCR/Y&R from thawing out the Frozen anthem for this...
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Ad of the Day: Sainsbury's Recreates Famous 1914 Christmas Truce in Stunning...
Monty the penguin has his first real competition for best Christmas ad of the year, as Sainsbury's just rolled out a remarkable long-form spot that couldn't be more different than the John Lewis...
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