2 Different Campaigns for P&G's Always Win PR Grand Prix and Inaugural Glass...
CANNES, France—Procter & Gamble's empowering feminine-care ad campaigns for women were lauded in a big way here Tuesday night, as Always' "Like a Girl" and Whisper's "Touch the Pickle" campaigns...
View ArticleApple, TBWA Take Outdoor Grand Prix for Billboards Featuring Users' iPhone 6...
CANNES, France—Apple and TBWA\Media Art Lab won their second Cannes Grand Prix in three years here tonight, topping the Outdoor Lions category with their iPhone 6 billboards featuring photos taken by...
View ArticleAd of the Day: Poo-Pourri's Latest Crass Character Is a Randy Granny Who...
Poo-Pourri's marketing team would like you to know its odor-trapping spray isn't just for poo. You can use it to save water, too, by not flushing your pee. To make its case, the company is out with an...
View ArticleWant to Look 20 Years Older Than You Are? This Amazing Product Can Make It...
Yesterday we saw a skin cream specially designed to give you wrinkles. In that same vein, check out the spot below for "The Wrinkler," a product that will help you look 20-30 years older than you...
View ArticleY&R Wins Media Grand Prix for App That Lets Women Call for Help by Shaking...
CANNES, France—Another female-empowerment campaign has triumphed at Cannes, with the Media Grand Prix going to a fascinating Vodafone app from Y&R Istanbul that lets women in Turkey call for help...
View ArticleUber First Aid and Snapchat Snaphelp Among Winning Ideas From AKQA's Future...
CANNES, France—Training Uber drivers in first aid and getting Snapchat to connect bullied teens with counselors are two of the five winning campaigns at this year's Future Lions student ad contest,...
View ArticleA Little Fish-Shaped Lump of Iron Just Won the Product Design Grand Prix at...
CANNES, France—The most low-tech product imaginable, a simple lump of iron, won the Grand Prix in the Product Design Lions contest here tonight. But while it looks unassuming, this fish made tens of...
View ArticleSoundcloud's Amazing Acoustic Rebuilding of the Berlin Wall Wins Radio Grand...
CANNES, France—A remarkable Soundcloud campaign from Grey Germany, marking the 25th anniversary of the fall of the Berlin Wall, picked up the Radio Grand Prix here tonight on an impressive night for...
View ArticleDroga5's Gisele Campaign for Under Armour Scores the Cyber Grand Prix at Cannes
CANNES, France—A year after she was a no-show at Cannes Lions, the festival awarded one of its top prizes Gisele Bundchen's Under Armour campaign, with Droga5 picking up the Grand Prix in the Cyber...
View ArticleHulu Re-creates Seinfeld’s Apartment in New York as It Begins Streaming the...
As it begins streaming all 180 episodes of Seinfeld today, Hulu—which has exclusive SVOD rights to Jerry Seinfeld's iconic TV series—is celebrating by re-creating Seinfeld's apartment for fans in New...
View ArticleAd of the Day: LGBT Couples Just Want to Travel Freely in This Beautiful...
Airbnb is celebrating Pride Month with a powerful ad about LGBT couples traveling, and the extra care that can require. The 3:30 spot from Molecule in San Francisco features interviews with a diverse...
View ArticleThe 3 Best Films From the 2015 Saatchi & Saatchi New Directors' Showcase
CANNES, France—Saatchi & Saatchi celebrated the 25th anniversary of its esteemed New Directors' Showcase here Thursday morning with a screening of 14 films by young directors, plus a special...
View Article3 Functional and Stylish Ways Not to Lose Your Cannes Lion at a Party
Most ad people believe Cannes is about unleashing creativity. Rita Alberti thinks otherwise. The Hungarian copywriter and her art director partner Adam Moroncsik are the brains behind "Lion Leash," a...
View ArticleThese Luxury Hotel Ads Use Instagram Shots Instead of Professional Photos
Catch New York combed through social media for guest photos taken at Loews Hotels and Resorts and integrated the candid, unsolicited images into the chain's new "Travel for Real" ad campaign. Mostly...
View ArticleMindshare Unveils Biometric Data of Cannes Attendees Outfitted With Apple...
CANNES, France—The Cannes Lions festival needs to increase its engagement with delegates who are on their second and third visits. Agencies looking to recruit young people here should focus their...
View ArticleThis Clever Browsing Tool Lets You Replace Banner Ads With Images You...
A new company is hoping to put an end to obnoxious banner ads by letting viewers choose images they want to see instead. But ultimately, you'll have to pay for the privilege.Adieu, a browser extension...
View ArticleMcgarrybowen Creates a Mobile Game That Can Defend the Earth Against Real...
CANNES, France—It's just advertising. It's not like we're trying to save the world. Tom Sewell, chief innovation officer at mcgarrybowen, remarked Friday here at the Cannes Lions festival on how many...
View ArticleGoodby and Silverstein Revisit Their Greatest Hits, and Notorious Misses, in...
CANNES, France—Jeff Goodby and Rich Silverstein told some great stories from their 30-plus years together at a seminar before an adoring crowd at the Palais here Thursday. And true to form, it was a...
View ArticleAd of the Day: YouTube Rolls Out the Perfect Video on a Historic Day for Gay...
Lots of marketers are surely hard at work on celebratory responses to today's Supreme Court decision guaranteeing a nationwide right to same-sex marriage. But YouTube, long a supporter of gay rights,...
View ArticleQ&A: Adrien Brody Talks Dodge, His Famous Mother and Why He's Directing Ads...
Adrien Brody has starred in dozen of films, and 12 years ago he took home the ultimate acting prize—the Best Actor Academy Award for The Pianist. (At 29, he was the youngest ever winner of that prize,...
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