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Ad of the Day: Cookie Monster Bakes, and Frets, and Pleads With Siri, in...
Apple didn't use celebrities in its early iPhone advertising, preferring product demos that showed what the device could actually do. That's all changed in recent years, of course—as Apple learned to...
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Auschwitz Museum Made an App to Get Journalists to Stop Making One Critical...
The very language used to describe historical Nazi concentration camps in German-occupied Poland is, perhaps unsurprisingly, a touchy subject. A few years back, even President Obama landed himself in...
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The Very First Honda Made for the U.S. Market Is Being Restored by the Guy...
Car mechanic/restorer and Honda specialist Tim Mings has a special place in his heart (and possibly his beard) for the N600, which was Honda's introduction to the U.S. car market back in the 1960s....
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Ad of the Day: Twitter Uses Exactly 140 Characters to Say Thanks on Its 10th...
Twitter launched 10 years ago today with this 24-character Jack Dorsey tweet, but quickly became known for its 140-character message limit. And while it has flirted with the idea of expanding that...
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Jordan Spieth Gets Help With His Mac & Cheese in This Quiet Gem of a...
It's been more than 20 years, but ESPN's "This is SportsCenter" is still going strong. In Wieden + Kennedy New York's latest work for the classic campaign, pro golfer Jordan Spieth brings his caddie,...
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Samsung Just Made a Motorcycle Windshield That Checks Your Texts, Calls and...
Every day, it seems, our modes of transportation become more like high-tech companions, geared to enhance our comfort and safety while providing vital real-time information. The latest example comes...
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This Billboard Campaign Just Wants You to Smile More. Can It Possibly Work?
Nothing brightens a dreary workday quite like branded optimism from a random nonprofit. Commuters in Chicago who haven't had their spirits crushed will get to see this firsthand, as the Joy Team's...
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How a Milwaukee Agency Made Some Simply Stunning Tourism Ads for Wyoming
People say print advertising is dying, but pretty regularly we see tourism campaigns that show its continuing power—not surprisingly, as tourism ads always hold that promise of delivering breathtaking...
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This Experiential Marketing Shop Creates Immersive Work for People Who Hate...
SpecsWho Founding partner Casey ConwayWhat Experiential agencyWhere Los Angeles and Seattle If you've been to Sundance or South by Southwest this year, you may have come across Say OK's work. The...
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W+K Gives Oregon the Humblest Tourism Slogan Yet: 'We Like It Here. You Might...
Yesterday we looked at some grand tourism ads for Wyoming. Today, let's take a peek at a tourism campaign that's more humble, at least on the surface—Wieden + Kennedy Portland's new ads for its home...
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Ad of the Day: Expedia Builds a Gorgeous VR Room to Help Sick Kids Travel the...
Imagine a young girl stuck in a hospital for months—or years—finally getting to live out her fantasy of roaming with wild horses on an Argentine plain. One girl did, in a manner of speaking, thanks to...
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Prudential Got Loved Ones to Stare at Each Other for 4 Emotional Minutes in...
Prudential Singapore is inviting people to reconnect in an emotional new spot."Our relationships are becoming more and more disconnected," reads the opening on-screen copy. "Can simply looking at...
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Convicted Murderers Learn to Save Lives With First Aid in Controversial Red...
"Is it easier to take a life, or to save one?" That's the question posed by ad agency Grey for the Polish Red Cross in "Life after Death," a poignant, polarizing campaign in which convicted murderers...
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Audi Set Up Free Wifi at the New York Auto Show, and Look What the Networks...
Audi hits the New York Auto Show this week with the message that its A4 has surpassed the BMW 328i in many areas, like horsepower, acceleration and technologies including lane assist and CarPlay. And...
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Fisher-Price's Delightful Concept Video Imagines the Tech-Heavy, Screenless...
It's a tension many modern parents feel daily when it comes to their children's playtime: how to balance screenless, imaginative, physical play with the irresistible draw and addictive sensory thrill...
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How Dell's 'Future Ready' Campaign Captures the Heart (and Soul) of Tech...
If waiting for the next installment of Black Mirror is too taxing for you, fill your soul's vacuum with the latest installments of Dell's campaign "Future Ready." Created by Young & Rubicam New...
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Ad of the Day: L'Oréal Explains the Science of Creating Makeup Shades for All...
We've come a long way from "Maybe she's born with it. Maybe it's Maybelline." The spunky, fancy-free spots featuring naturally gorgeous women punting "flawless skin" and "poreless perfection" have...
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This Ad Campaign Is Targeting People Who Hate Themselves for Making Ad Campaigns
This morning, on the way to work, the employees of a few major United Kingdom-based ad agencies came across a message meant just for them. Just in time for International Day of Action Against...
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Netflix's Daredevil Characters Physically Damage Each Other's Billboards in...
Duelling billboards are a time-honored advertising tradition, going back to Newcastle/Stella Artois and Audi/BMW. Now, Netflix introduces a novel twist on the genre—billboards on which characters from...
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Ad of the Day: Alison Brie and Nikolaj Coster-Waldau Practice Kissing (Badly)...
On the heels of Cookie Monster's baked appearance in an iPhone ad, Apple has found its two new celebrity ad stars—Alison Brie, of Community and Mad Men fame, and Game of Thrones actor Nikolaj...
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