In New Ads, Benjamin Moore Wonders If It's Selling Paint or Something Else...
Last year, The Martin Agency positioned Benjamin Moore with the line "Paint Like No Other," laying it on thick in ads starring a pair of ventriloquist's dummies. Now, with those creepy puppets gone,...
View ArticleIndian Beverage Brand Has Another Truly Frooti Adventure in This Trippy...
Bollywood's King Khan goes ape over Frooti, one of India's top-selling mango-juice drinks, in this ludicrously loopy commercial. The cray-cray starts when Indian megastar Shah Rukh Khan climbs some...
View ArticleSee Joan Run (for Office) in This Agency's Charming, Pro-Woman Take on Dick &...
Here's the funny thing about Dick & Jane books: We're aware they existed but don't actually remember reading them as kids (probably because their social high point was between the 1930s and...
View ArticleAxe Gets Deep (OK, Not Really) With Campaign About the Genius of 'Shower...
The shower is a great place to think deep thoughts—or thoughts that seem deep in the moment, anyway. And Axe is capitalizing on that theme in a new campaign that naturally called "Shower Thoughts."...
View ArticleTribeca Film Festival Challenges Your Inner Thespian With a Karaoke Machine...
Do you enjoy faking orgasms in public places, or telling friends you see dead people? If so, New York City's Tribeca Film Festival has the ad campaign for you! Created by J. Walter Thompson, the push...
View Article6 Pharma Ads From the Past 15 Years That Were Just What the Doctor Ordered
It's hard to do good pharmaceutical advertising. You have to talk about illness or debilitation, and mention a sometimes comically lengthy list of side effects. The FDA is looking over your shoulder....
View ArticleEat Domino's and Lose Total Control of Your Mouth, Advise Odd New Ads
Eating Domino's pizza renders folks insensibly slack-jawed and incapable of coherent speech in "The Mouth Boggles," a strange and silly U.K. campaign from Iris Worldwide. Ads show people in different...
View ArticleAd of the Day: Falkor From The NeverEnding Story Soars as Spotify's New...
Spotify's new brand campaign from Wieden + Kennedy sings a number of different tunes—employing everything from '80s nostalgia to present-day political anxiety—as it mines the app's data to tell...
View ArticleNetflix's Clever YouTube Prerolls Use Your Searches to Cue Up Specific Scenes...
How do you make a sitcom like Friends, which went off the air 12 years ago—a year before YouTube even existed—seem relevant to YouTube users today? If you're Netflix, which recently acquired the...
View ArticleLil Dicky Just Found a Perfect Side Project as Trojan's New Spokesman for...
Lil Dicky, the rapper, wants you to wrap your dick. The YouTube star, whose raunchy comedy helped catapult him to chart-topping fame, anchors "The Big Talk," a new four-minute Trojan ad from agency...
View ArticleBilly Dee Williams Is Back as Colt 45's Spokesman, and It Still Works Every Time
You never know when old friends might show up—25 years later. It was one of the most memorable ads of the '80s, for better or worse—Billy Dee Williams, the Star Wars actor, cracking open a can of Colt...
View ArticleSNL's Jay Pharoah Surprised Arby's Patrons by Showing Up in an Interactive...
Customers at Arby's new Times Square location recently got a big surprise when they went to refill their sodas: an impromptu performance from Saturday Night Live's Jay Pharoah. The SNL star, who has...
View ArticleAd of the Day: Remarkable, Surreal Ad Casts LGBT Struggles as an Obstacle Course
The war for equality advances in fits and starts. And for those who aren't in the line of fire, it's easy to assume the work is done with a few high-profile protests and major court rulings. But that...
View ArticleNew Zealand Just Had the Creepiest Idea for Reminding Drivers Not to Check...
Those little red dots over your apps, a subtle vibration, that ringtone from last summer. Our phones are the most attention-craving objects we own, and our brains are hard-wired to leap to attention...
View ArticleThis 5-Year-Old Agency Just Did a Photo Shoot Imagining Its 50th Birthday in...
Some agencies are scared of the future. Happy Medium can't wait to get there already. The Des Moines, Iowa, shop is celebrating its fifth birthday this year, but wasn't satisfied with that. Instead,...
View ArticleThis Blunt PSA About Illiteracy Features the Most Depressing Alphabet Song Ever
"A" is for AIDS. "B" is for bloodshed. "C" is for child brides. A new ad imagines the alphabet as a set of abbreviations for all the awful consequences of not being able to read. Then it sets the whole...
View ArticlePepsi Light Creates a Dumbbell Bottle, So You Can Guzzle Soda While You Work Out
Pepsi is tapping into its healthier side—sort of, maybe—by transforming its two-liter Pepsi Light bottle into a two-kilogram dumbbell. While Pepsi Light is calorie free, it's not generally the kind...
View ArticleHotel Chain Makes Duvet Suits, So You Never Have to Leave That Comfy Bed Again
The branded April Fools' pranks are coming later this week, but Jurys Inn Hotel Group swears this one isn't a joke—well, not an April Fools' joke, anyway. Hate getting out of bed? Now you can take...
View ArticleScores of People Ignore a 'Homeless' Boy in This Police Department's Social...
Given the times we live in, we prepare for the worst when we see articles about police running social experiments. Thankfully, the New Zealand police weren't up to anything sinister when they hired a...
View ArticleAd of the Day: This Porsche Magazine Ad Brings the 911 to Life as a Floating...
Some advertisers have grown increasingly inventive with print media in recent years. Motorola, you may recall, created a button that let readers change the color of cellphones shown on the printed...
View Article