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Old People Behaving Badly: It's Taco Bell's Super Bowl Spot

Old people doing absurdly youthful things. It's a time-honored comedy staple that Taco Bell fully embraces in its 2013 Super Bowl spot—a 60-second salute to octogenarian debauchery driven by a...

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Why Cries of Racism Won't Sink Volkswagen's Super Bowl Ad

For Volkswagen, one of the most celebrated Super Bowl advertisers of recent years, it's been a tough 24 hours. After the company released its 2013 Super Bowl spot (posted below) on Monday...

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Ad of the Day: Ikea

Ikea is carving out a nice little niche allaying the neuroses of pack rats—also, normal people who just have too much crap cluttering up their lives. This new spot from the Swedish furniture retailer...

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Kaley Cuoco Grants Wishes in Toyota's Super Bowl Spot

Kaley Cuoco is going from the Big Bang to the Big Game as Toyota's newest advertising star. The 27-year-old actress from the CBS sitcom The Big Bang Theory is seen walking around town granting magical...

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A Devilish Willem Dafoe Joins Kate Upton, Usher in Mercedes Super Bowl Ad

Willem Dafoe, his eyes twinkling with evil and his fingernails filed to sharp points, plays the devil himself in Mercedes-Benz's 2013 Super Bowl ad, an extended version of which was unveiled...

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Amy Poehler to Star in Best Buy's Super Bowl Commercial

Amy Poehler is landing all the prime gigs this winter. The Parks and Recreation star, who co-hosted the Golden Globe Awards with Tina Fey earlier this month, will star in Best Buy's Super Bowl...

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Diet Coke Finds Its New Stud, 19 Years After the Old One

He's the real thing. Meet Andrew Cooper, a British model whose shirtless turn as a soda stud in this Diet Coke 30th-anniversary commercial via BETC London is going viral and splashing Cooper's name,...

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Baby Perfects Gangnam Style Moves in Ad for Electronic Cigarettes

Here is the inevitable ad starring a baby doing Gangnam Style. The product, perhaps less predictable, is E-Lites, an electronic cigarette. It's a pretty macabre conceit. Don't miss your kid's first...

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Ad of the Day: Snickers

Eat Snickers, or you will turn into Robin Williams doing John Wayne and Nikita Khrushchev. I cannot stress this enough. Eat Snickers, for the love of God. This isn't a Super Bowl ad, but it could be....

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Calvin Klein, Speed Stick to Make Super Bowl Advertising Debuts

Two more brands are joining the Super Bowl advertising party for the first time—with a pair of ads that really get into underwear. Calvin Klein and Colgate-Palmolive deodorant brand Speed Stick have...

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Dean Winters Causes Historic Mayhem in Grand New Allstate Ad

In the beginning, there was Mayhem. Actually, Leo Burnett's latest spot for Allstate, starring Dean Winters as the iconic agent of chaos, will air at the end of the Super Bowl—between the game's final...

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Budweiser's Super Bowl Spot Reunites a Clydesdale With Its Breeder

As promised, Budweiser's 60-second Super Bowl spot from Anomaly, released online Thursday, includes footage of a 7-day-old Clydesdale foal. But that's just the beginning of the story. The spot,...

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Bar Refaeli Swaps Spit With Jesse Heiman in Go Daddy Super Bowl Ad

Here's a commercial that might stop your Super Bowl party in its tracks. Go Daddy on Friday unveiled the second of its two 30-second commercials for Sunday's broadcast, this one featuring Bar Refaeli....

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E*Trade Baby Sees the World in Amped-Up Super Bowl Spot

ETrade released its 2013 Super Bowl ad on Friday, showing the company's iconic talking baby boldly going where he's never gone before. The talking tot informs viewers that they could lose tens of...

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Gildan Apparel Releases One-Night-Stand Super Bowl Ad

The biggest night in Gildan's marketing history will be a one-night stand—at least when it comes to the theme of its ad. The apparel marketer just released the teaser below for its debut Super Bowl...

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Top 10 Commercials of the Week: Jan. 25 - Feb. 1

Back in my day, we had to walk barefoot to school in the snow, uphill both ways. Also, we had to wait until the Super Bowl to actually see the commercials. No longer. The notion of maintaining...

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Old Spice Dances With Wolves in Super Bowl Ad Airing Only in Juneau, Alaska

Grrrrr! Caw! Caw! Caw! Snarling wolves crash a fancy formal party (riding the shoulders of a dapper dude in a tux) and screeching hawks invade a high-stakes poker game (a player loses his cool when one...

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YouTube's 10 Most-Watched Ads in January

Kaley Cuoco appears to be a marketing genie. The 27-year-old star of The Big Bang Theory, who appears as an actual genie in new ads for Toyota, led the automaker to the best finish among Super Bowl...

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Samsung Unveils Super Bowl Ad, as LeBron James Joins Seth Rogen and Paul Rudd

Samsung has some fun with the NFL's strict trademark rules around the Super Bowl (see Adweek's own banner above for evidence of that) in the 60-second spot below starring Seth Rogen, Paul Rudd and...

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Pepsi Punks Coke With Fake Look Inside 'Coke Chase' Spot

As Chris Heine mentions over here, Pepsi is having a busy Super Bowl Sunday already. And part of it involves a humorous dig at Coca-Cola, as Pepsi has posted a video purporting to show...

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