Toy Scientists Are Much Better at Separating an Oreo Than Ad Guys
Oreo just released the second video in its Oreo Separators series from Wieden + Kennedy, dedicated to finding absurdly mechanical ways of separating the cookie part from the creme part. The first...
View ArticleOgilvy Chief Miles Young Is Busy Reinventing a Troubled Agency
Some five years ago, Coca-Cola’s Jonathan Mildenhall took his first tour of Asia after assuming the company’s top marketing job, and as one would expect, Miles Young, then regional chief of Coke...
View ArticleRed Bull's College Marketing Whiz Strikes Out on His Own
After seven years working for Red Bull, and some two leading North American efforts on the brand’s much vaunted college marketing program, Mike Poznansky is striking out this week to start his own...
View ArticleThis Dancing Shetland Pony Is Britain's New Advertising Superstar
Shetland ponies have never been quite as celebrated as they are these days—thanks to several British ad campaigns. First, of course, we had Fivla and Vitamin, the adorable sweater-weating ponies from...
View ArticleHere's AMC's First Promo for the Upcoming Sixth Season of Mad Men
Mad Men returns to AMC on April 7 for Season 6—with a special two-hour premiere written by showrunner Matthew Weiner and directed by executive producer Scott Hornbacher. Check out the first on-air...
View ArticleAd of the Day: Volkswagen
Last September, Volkswagen released a notable commercial from Deutsch that was all about the infectious power of laughter. That ad earned millions of views, and probably as many smiles. Now, though,...
View ArticleHow Grey Poupon Recut the Mustard
IDEA: Pardon me, are you a brand whose only real equity comes from a campy TV spot made 30 years ago that's been parodied to death in pop culture? Grey Poupon, of course, is exactly that brand. And...
View ArticleZombies Swarm Around Infected Hashtag in Clever Campaign for Walking Dead
Whenever I write about zombies, I tend to bury the lead. That's a grave mistake. Anyway, here's a case study about how the Darewin Agency used social media to make The Walking Dead a hit on France's...
View ArticleWoman Gives Birth to Album of Classical Music in Strange German Ad
The minute-long ad for German composer Sven Helbig's new album, Pocket Symphonies, is a pretty straightforward representation of Helbig's goal to create something new from something old and weathered...
View ArticleDomino's Thanks 8 Million Facebook Fans by Toppling 50,000 Dominos
Domino's doesn't make much use of its namesake domino logo—until now. The pizza chain topples more than 50,000 dominos in the video below from Crispin Porter + Bogusky, as a thank-you to fans after...
View ArticleConceptual Artists Get Their Chance to (Poorly) Separate Oreo Cookies
"Maybe you should just use a knife." That's one of the less charitable reactions to this latest Oreo Separators video from Wieden + Kennedy—part of a series in which inventors and technologists...
View ArticleAd of the Day: Google
It's 9:30 in the morning. You're already at the office. Your wife, nine months pregnant, is back at home, just now dragging herself out of bed. But thanks to Google, you will spend every second of the...
View ArticleAd of the Day: Optimum
You people have caused Michael Bolton no end of misery, and I just hope you're happy. Mother's new spot for Optimum features good sport Bolton giving his dog a bath, jumping on a trampoline and...
View ArticleShocking Attempted Murder Turns Out to Be Just Another Marketing Stunt
So, you're feeling kind of blah and waiting for the elevator and sipping your latte, and the door opens and some guy is choking some other guy on the floor, and you're just like, Whatever, it's...
View ArticleHow London Fog Lost its Mad Men Cool
There’s a memorable moment in episode 512 of Mad Men in which Don Draper tells a bunch of stone-faced executives from Dow Chemical how he grabbed near-total market share for one of his clients. “We...
View ArticleAmazon's Gay Kindle Spot: A Nice Surprise, or a Little Forced?
Amazon's gay-marriage-friendly "Husbands" ad for its Kindle Paperwhite e-reader with built-in light is generating lots of conversation, most of it positive, though there is some criticism in the mix....
View ArticleDoritos Builds Tweet-Powered SXSW Stage That's More Awesome Than the Acts on It
Doritos has built a 62-foot-tall, tweet-powered concert stage designed to look like a giant vending machine that turns your tweets with the hashtag #BoldStage into a real-time concert-control...
View ArticleY&R Sets Up Shoppable Pinterest Boards for Families Who Lost Everything in...
Y&R Midwest is trying to steer Pinterest users toward charitable shores, possibly because they're sick of them posting only about food and lingerie. Y&R's idea, called Helpin.It, is a set of...
View ArticleYouTube's 10 Most-Watched Ads in February
February is traditionally the month when the vast majority of marketers stand down and let the Super Bowl advertisers battle it out for dominance in YouTube views. But this year, someone forgot to...
View ArticleAlec Baldwin and Charles Barkley Strike Up March Madness Bromance for Capital...
Capital One pitchman Alec Baldwin gets an assist from Charles Barkley in new ads from DDB Chicago timed to the NCAA's March Madness tournament, of which the financial firm is a prominent sponsor. In...
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