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Fearless Girl Adds Grand Effie to Her Trophy Shelf

Chalk up one more for the Fearless Girl. McCann New York's campaign for State Street Global Advisors brought home The Grand Effie at the 2018 North American Effie Awards Gala last night. The award was...

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Lurpak, the Master of Food Ads, Is Back With a Gloriously Smooth Feast for...

While Danish butter brand Lurpak seems to focus its ads at kitchen casuals, hoping to get them more hands-on with their food, the spots also are always a hit with culinary connoisseurs who think of...

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How Aligning With Honesty and Openness Can Preserve Brand Reputations

It's difficult to think of a time in modern history when the dissonance between the truth and what people want to believe has been so pronounced. By now we're all familiar with the concept of fake news...

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Kraft Blows Past Fundraising Goal for SickKids With Help From K-Pop Community

In heartwarming news, Kraft Peanut Butter launched a fundraising campaign for The Hospital for Sick Children (SickKids) in Canada on Wednesday--and it went viral almost instantly. As part of the...

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Sheryl Sandberg: Facebook Adopted a Diverse Slate Approach to Its Board of...

Facebook chief operating officer Sheryl Sandberg said during the company's annual meeting Thursday that a diverse slate approach is being applied to populating its board of directors. In response to a...

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3 Predictions for Adobe’s Acquisition of Magento

If you don't already know that digital experience giant Adobe has acquired ecommerce specialist Magento for $1.68 billion, it might be time to stop enjoying that fresh air and get back on Twitter....

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Video: Poo-Pourri and Tushy Created a ‘Poop-Up’ Pop-Up Shop—Yes, You Read...

Poo-Pourri and bidet company, Tushy, want people to come by their pop-up shop and drop a deuce--almost literally. The two companies partnered to bring to life the "Poop-Up" shop, a pop-up in New York,...

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Google’s Getting Into Programmatic Audio Ads for Google Play, SoundCloud and...

As more streaming music services lean into automated advertising, Google is getting into the game with programmatic audio ads. The online advertising giant announced on Wednesday that it will begin...

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Facebook Is Pulling the Plug on Its Trending Feature

Next week, Facebook is pulling the plug on its Trending feature, which it introduced in January 2014. In a Newsroom post announcing the move, head of news products Alex Hardiman revealed that Trending...

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Facebook, Messenger and Instagram Released Features for LGBTQ Pride Month

Facebook released several features Friday to help people on the social network celebrate and commemorate LGBTQ Pride Month 2018, and the new effects will be available throughout the year. Searching for...

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Facebook and Grey New York Work to Combat White Supremacist Hate Speech in...

What is hate speech, exactly? However one may feel about the tension between free speech and language as a weapon, there is little doubt that various forms of extremist behavior and the intentionally...

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McKinney Names New CEO, Eliminates President Position

McKinney has named Joe Maglio as its new CEO, effective October 1. Current chairman and CEO Brad Brinegar will remain with the agency in a chairman role at least through 2020. "Last year, I began...

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Can’t Speak the Language? Babbel Wants to Help You Feel Like You’re Not From...

There are few experiences more isolating than being in a place where you can't speak or read the language. It's a common scenario that could happen to literally anyone, yet it still intimidates many...

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How Social Media Can Help Your Startup Grow

As the saying goes, "Build it, and they will come." However, because so many people are building things, it's not that easy anymore. When building your startup, you need to go where your audience...

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Starbucks Executive Chairman Howard Schultz Announces Plans to Leave Company

Howard Schultz is leaving Starbucks at the end of the month. "I set out to build a company that my father, a blue-collar worker and World War II veteran, never had a chance to work for," Schultz said...

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Household Items Became Art Installations in This Instagram-Friendly Campaign...

A sprawling collection of mirrors meticulously arranged in the desert can make for some pretty striking reflections--and good Instagram fodder. That's the kind of thinking behind a fun recent campaign...

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Meet the Heart Behind Lush’s Ethical Campaigns

Brandi Halls wanted to be a vet when she first saw Free Willy at age 12. Two decades later, she's held onto her dream of dedicating herself to animals--albeit in a less conventional way. Now the...

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How Pop-Up Shops Are Evolving as Ecommerce Brands Expand Their Footprints

Banking on Instagrammable moments and first-party data, digitally native companies are testing pop-up stores from New York to Los Angeles in the hope of growing their brands and converting their online...

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The Story Behind the Toronto Maple Leafs’ Adoption of Canada’s National Symbol

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This Agency Makes Disruption a Priority for Every Campaign

At creative activation and content marketing agency Kamp Grizzly--which has offices in New York and Portland, Ore.--disruption is part of every creative brief. "A lot of what we're focused on these...

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