WhatsApp: Here’s How to Turn on Two-Step Verification
Did you know WhatsApp allows you to turn on two-step verification in order to add extra security to your account? When this feature is turned on, you'll need to enter a PIN each time you register your...
View ArticleNewFronts West Coast Lineup Will Include Companies Like Snap Inc. and the Los...
The Interactive Advertising Bureau has announced the lineup for its NewFronts presentation on the West Coast. The lineup, touted by IAB as the "initial" 14 media companies that are now on board, will...
View ArticleAmazon Reportedly Planning to Launch an Ad-Supported Video Service
Amazon.com has an ad-supported TV service in the works that would be free to those who use the company's Fire TV streaming devices, The Information reported. The service is reportedly being developed...
View Article3 Areas Where Influencer Marketing Needs Further Development
In the last few weeks the influencer marketing industry has had a particularly important spotlight shone on some of its big issues by Unilever's Keith Weed. I believe it all comes down to that...
View ArticleHow a Short-Term Sacrifice Can Lead to Long-Term Benefits
In 2011, Patagonia ran a full-page ad in The New York Times that featured its best-selling R2 coat below a banner that read "Don't buy this jacket." Published on Black Friday, one of the most...
View ArticleSee Why the ’90s Were So Unkind in This European Automaker’s Self-Deprecating...
The ?koda brand, founded in the early 1890s, has taken its lumps over the years. Akin to Kia in the U.S.--where cars catching on fire were alarmingly common in the early 2000s--the Czech automaker was...
View ArticleFacebook Watch Is Now Available Globally, as Are Tools for Publishers and...
Facebook announced Wednesday that its Facebook Watch video platform is now available globally and, in related moves on the publisher side, its Ad Breaks advertising options have been extended from...
View ArticleBack to Media: Facebook Head of News Products Alex Hardiman Is Joining The...
Facebook head of news products Alex Hardiman, who joined the social network in 2016 from The New York Times, is returning to the media side, joining The Atlantic as chief business and product officer....
View ArticleWhatsApp: Here’s How to Change Your Chat Wallpaper
Did you know that WhatsApp allows you to change the wallpaper, or background, of your conversations? Our guide will show you how this is done. Note: These screenshots were captured in the WhatsApp...
View ArticleWith Beaches Packed for Labor Day, Aerial Ad Players Go Big for Their ‘Super...
While Labor Day was created to celebrate the American worker, the full holiday weekend has long been more about giving summer an unofficial send-off. Beachgoers ritualize the occasion like no other...
View ArticleTwitter Reveals New Policies and a Certification Process for Ads on National...
Twitter began prepping in May for November's U.S. midterm vote, when it created election labels for candidates for Congress and governor. Now the social network is turning its attention to ads...
View ArticleMiss America Shows Its New Face to the World in Rebranding Campaign
Miss America wants everyone to know that it is a competition, not a pageant. And it never had anything to do with Donald Trump. Back in June, Miss America announced sweeping changes, including the...
View ArticleRon Anderson, Creative Director Behind ‘Pork. The Other White Meat,’ Dies at 82
The Twin Cities agency scene mourned the passing of a giant earlier this month when creative director Rolland "Ron" Anderson, a titan of an earlier era in advertising, died at the age of 82. Anderson...
View ArticleDC Universe to Launch OTT Service on ‘Batman Day’ in September
DC Universe fans got more details about its upcoming SVOD channel. The anticipated offering will be released Sept. 15 in celebration of "Batman Day" and will feature its first original series, Titans,...
View ArticleHere We Go Again. KFC Offers $11,000 to Parents Willing to Name a Baby ‘Harland’
2038. A young man sits across from his parents in a cafe. The 20-year-old is in the midst of a stellar college career and has begun interviews for an internship. One question, however, always keeps...
View ArticleTime Warner Veteran Kristen O’Hara Is Snap Inc.’s New VP of U.S. Global...
WarnerMedia veteran Kristen O'Hara joined Snapchat parent Snap Inc. as vice president of U.S. global business solutions. O'Hara will be based in Snap's New York office and report to chief strategy...
View ArticleTwitter Is Testing a Feature That Suggests Accounts for Users to Unfollow
Social networks continue the trend of urging their users to be less, well, social, as Twitter confirmed that it is testing a feature that suggests accounts people may want to unfollow. At the beginning...
View ArticleFacebook Is Exploring a Way for Publishers to Test Different Versions of...
Facebook confirmed that it is running a test with five publishing partners, including BuzzFeed, enabling them to test up to four different versions of organic posts and determine which is performing...
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