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Bro Chugs a Ton of Tabasco and Vomits in Worst Ad Ever for a Dating App
In what may actually be a decent metaphor for dating, a sweaty, red-faced bro who calls himself the L.A. Beast elected to keep chugging a gallon of hot sauce, even after he'd clearly had enough, until...
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Helping Brands Manage Social in a New Way
Social media marketing is part science—and if there is a secret formula to creating content, then surely marketers equipped with the latest data tools will find it. Companies like Percolate, fresh off...
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Why Ricky Gervais Was Right for Audi's A3 Campaign
IDEA: Endorsers needn't be universally loved. They just need to reflect—or better, embody—the brand promise. Take Ricky Gervais. Some people love him; others loathe him. But he's great for any brand...
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British Ads Capture the Often Brutal Horrors of Police Work
Police often find themselves in high-stress, high-stakes scenarios—facing unruly drunken mobs, drivers stuck in cars about to explode and knife-wielding maniacs. This series of videos from ad agency...
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Wieden + Kennedy Finds Its First Ads Ever, Made for Nike, on Dusty Old Tapes
Nike running: So easy, a caveman can do it? Wieden + Kennedy made quite the discovery earlier this month. The agency says it's "pretty damn pumped" to have finally found the first ads it ever...
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Gary Oldman Shines, Despite the Weather, in HTC's New Anti-Advertising
Rather than drone on about product features or provide a demonstration, Gary Oldman instructs viewers to "Ask the Internet" if they want to learn more about the HTC One M8 smartphone in a pair of...
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Ad of the Day: This Weight Watchers Ad Is Unlike Any You've Seen Before
Weight loss can be one of the most deeply emotional subjects for people. Yet the category seems almost afraid of emotional advertising, preferring to go with bright, bubbly, breezy celebrity...
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Consumers Seem to Be Falling Out of Love With Brands
More people today are using online reviews—sidestepping the role of marketers—and look at both the good and the bad before making a buying decision. Meanwhile, generics are gaining on name brands and...
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'MiniAbe' Explores More of Illinois, and Couldn't Be More Whoa-ed
If you were a miniature version of Abraham Lincoln, you'd be super excited about modern Illinois, according to the state's tourism campaign, which has brought back MiniAbe for another round of quirky...
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San Francisco Billboards Shame Drivers With Actual Photos of Them Texting
An outdoor ad campaign in San Francisco is trying something novel to stop people from texting and driving: public shaming. Graphic designer Brian Singer has furtively been taking photos of people...
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Ad of the Day: Keira Knightley Does Her Best Bond Girl Imitation for Chanel
Since first signing on as the face of Chanel's Coco Mademoiselle fragrance in 2007, Keira Knightley has become firmly ensconced within Karl Lagerfeld's pantheon of waifish muses, a group that also...
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This Startup Agency Counts Michelle Obama Among Its Clients
SpecsWho (L. to r.) Joe Perello, co-founder and managing partner; Doug Spitzer, partner and CCO; Arie Kovant, co-founder and managing partnerWhat Full-service agencyWhere New York office While most of...
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Ford Trashes Cadillac With Great Parody of 'Poolside' Ad Everyone Hated
It took a while, but someone has finally lampooned Cadillac's much-derided "Poolside" commercial starring Neal McDonough. And not just any old someone—Ford Motor Co. Ford's agency, Team Detroit, shot...
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This Childhood Obesity Ad Is So Good, the French Thought It Was Real
In the U.S., ads about weight usually come in the form of relatively thin women eating light yogurt. Awareness of obesity, especially in children, hasn't really taken off. But in France, this ad has...
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Dress Hunting Cuts to the Chase in Gilt.com's Colorful New Ads
Berlin Cameron United's new work for Gilt.com is colorful, musical and stylish, but also grounded in a sales pitch. The ads for the online hub for clothes, shoes and accessories unfold with a...
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Ad of the Day: Vodafone Salutes Emergency Responders in Quietly Explosive New Ad
Grey London takes an unconventional approach for Vodafone U.K., focusing on British emergency responders, more than three-quarters of whom, we're told, use the telecom's services."The Call," a...
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Here's a Perfect Illustration of How Fast 'Private' Photos Get Around
Here's a simple and clever way to show why it might be a bad idea to share that supposedly private photo. Brazilian agency Propeg recently submitted this to Ads of the World, though it's hard to be...
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A Candid Conversation With 5 Women Leaders of Advertising and Media
Two years ago, Anne-Marie Slaughter wrote a provocative essay in The Atlantic called “Why Women Still Can’t Have It All.” The piece, which sparked a national debate about the impossibilities of...
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'Do It for Denmark' Ad Urges Danes to Have More Sex While on Vacation
A Danish travel agency wants the country's people to do the patriotic thing by getting out of town and getting busy. A wry new campaign from Spies puts an unusually clever twist on using sex to sell,...
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Hilarious Fake Campaign Ads Remind Toronto That Anyone's Better Than Rob Ford
Not since Alice Cooper ran for governor of Arizona under the slogan "A troubled man for troubled times" have we seen such refreshingly honest political advertising. Actually, these new campaign ads,...
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