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Can CBS Make Murphy Brown a Hit, Again?

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In the past few years, broadcasters have successfully attracted audiences with revivals of hit '90s series, from The X-Files (Fox) to Will & Grace (NBC) to Roseanne (ABC). Now CBS will try to continue the streak when it brings back Murphy Brown on Thursday, 20 years after the sitcom, starring Candice Bergen as the legendary...

The Skin Cream That Celebrities Swear by Was Created by a Nurse Nearly 90 Years Ago

Partners in Crime Leans on Freelancers to Shake Up Agency-Client Relationships

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Partners in Crime may only have a full-time staff of two, but its reach is wide. Since starting in 2015, the agency has worked with clients like eBay, REI and Sheraton. It handles this heavy load through the help of freelancers--or what Partners in Crime's founder, industry vet Stephen Goldblatt calls the "independent workforce." Growing...

This Designer Rejected a 6-Figure Salary at Apple to Become Partner at Age 25

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Turning down a six-figure gig with Apple in the early stages of her career was a gutsy move, but Jessica Walsh--now partner, art director and designer at Sagmeister & Walsh--has no regrets. Her goal was to run a studio, and the decision paid off in the end. "It was always very clear to me that...

LinkedIn Lit Up the Next Stage of Its ‘In It Together’ Campaign With an Emmy Spot

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LinkedIn continued its strategy of using major awards shows as launching pads for its campaigns. The third phase of LinkedIn's In It Together integrated marketing campaign kicked off with television spots during the 70th Primetime Emmy Awards Sept. 17 in four large U.S. markets, accompanied by out-of-home, radio, digital, online video, social and search components....

HBO’s All-Star Cast Quietly Urges Americans to Vote in a Powerful Spot

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Celebrities have donned black for Time's Up, marched on the White House advocating for women's rights and gun reform, and ultimately have been the face and driving force behind social change across America. But come November, the only voice that will truly matter is the voice of the American people--granted they get to the polls...

Instagram Co-Founders Abruptly Depart, Leaving the Company’s Path Forward Unclear

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Instagram co-founders Kevin Systrom and Mike Krieger abruptly departed the company Monday night, leaving the future of the Facebook-owned app uncertain. In a statement, Systrom, Instagram's CEO, wrote that he and Krieger were "ready for our next chapter." "We're planning on leaving Instagram to explore our curiosity and creativity again," Systrom wrote. "Building new things...

Survey Says: Twitter Wants Its Users to Help Craft Its Dehumanization Policy

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Twitter is turning to its users for help crafting its dehumanization policy, making a survey available via this blog post where people can share their feedback until Tuesday, Oct. 9, at 6 a.m. PST/9 a.m. ET. Legal, policy and trust and safety lead Vijaya Gadde and vice president of trust and safety Del Harvey outlined...

Dunkin’ Drops the ‘Donuts’ as the Latest Brand to Shorten Its Name

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The latest in the name-shortening branding trend involves the stuff that America runs on: coffee. In what it calls an extension of its "first-name basis" with fans, the chain formerly known as Dunkin' Donuts announced at its Global Franchise Convention that it's now just Dunkin'. "Dunkin' Donuts has been on a first-name basis with its...

Nielsen Social Content Ratings, Week of Sept. 17: 70th Primetime Emmy Awards Take the Trophy

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The 70th Primetime Emmy Awards drew 5.132 million interactions across Facebook, Twitter and Instagram during the week of Sept. 17, topping the Nielsen Social Content Ratings list of television series and specials. The awards show on NBC was distantly followed by WWE Monday Night Raw on USA Network (1.8 million interactions across the three social...

Twitter Brought the Fantastic Beasts: The Crimes of Grindelwald Trailer to Billboards

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Some Fantastic Beasts took over billboards in New York, Toronto and Tokyo, with an assist from Twitter. Legendary author J.K. Rowling debuted the trailer for upcoming feature film Fantastic Beasts: The Crimes of Grindelwald on NBC's Today Tuesday morning. Shortly thereafter, the trailer was exclusively available on Twitter, complete with a special cast introduction, and...

Brands Need to Be Prepared for the Inevitable Crisis, Bozoma Saint John Says

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When it comes to a brand crisis, it's not a matter of if but when, according to Endeavor CMO Bozoma Saint John, who emphasized her point to Brandweek attendees by humming the theme song from Jaws. To prepare for the inevitable disaster, and manage it well, Saint John believes brands need to look internally at...

Pinterest Is Opening Up Its First Office in Canada Next Month

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Pinterest will set up shop in its first Canadian office next month, in downtown Toronto, where newly hired country manager Erin Elofson will run the show. Elofson most recently led sales teams at Facebook Canada. Prior to that, she spent 11 years with Microsoft Canada, acting as the global lead for the company's partnership with...

eMarketer: Snapchat’s Self-Serve Platform Means More Advertisers, Less Revenue

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While the move to a self-serve advertising platform in June 2017 sparked a rise in the number of advertisers on Snapchat, it also resulted in lower ad prices on the platform, according to the latest forecast from research outfit eMarketer. eMarketer lowered its projection for 2018 net digital ad revenues in the U.S. to $662.1...

New Report Finds We Have Less Patience With Rebuffering Videos

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The amount of video watched online continues to grow as viewing habits change, according to this year's State of Online Video report from Limelight Networks, a company that provides a content delivery network. The company surveyed more than 5,000 consumers from several countries (France, Germany, India, Italy, Japan, the Philippines, Singapore, South Korea, the United...

WhatsApp: Here’s How to Hide Your Status Posts From Certain Contacts

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Did you know that WhatsApp allows you to hide your Status posts from certain contacts? Our guide will show you how this works. Note: These screenshots were captured in the WhatsApp application on iOS. Also note, this process is a bit different on iOS and Android. Step 1: On iOS, tap "Status" in the bottom-left...

6 Logo Design Tips That Will Make Your Brand Stand Out

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If your goal is to build a brand or get your website noticed, the first thing people look for is your logo. Your logo is your brand identity and a visual that people should be able to immediately identify. The best kind of logos are inextricable with a certain brand, like Coca-Cola, McDonald's and Nike....

CollegeHumor Launches New Ad-Free Subscription Service

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CollegeHumor is launching an ad-free subscription service called Dropout to give fans even more content. The service will exist on a completely new website and launches in beta today at a tiered pricing model, which depends on how long a fan commits to the service. For example, the service will cost $5.99 per month for...

How Voice Activation Will Transform Healthcare and Streamline Its Processes

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"Alexa, play two o'clock nightmares." Out of context, this seems a bit off. But when you learn that "two o'clock nightmares" is the name of a soothing playlist assembled by a man paralyzed by a spinal injury and plagued by chronic anxiety that is often at its worst in the middle of the night, you...

Used Car Startup Vroom Kicks Off Its Rebrand With Quirky New Work Directed by Tim and Eric

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Vroom, which aspires to become the Amazon of used car sales, tapped comedy duo Tim and Eric--Tim Heidecker and Eric Wareheim of Tim and Eric Awesome Show, Great Job! fame--to direct its first campaign from Anomaly as it kicks off a rebranding initiative aimed at establishing the online used car retailer as a national household...
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