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An Ad Agency Punked Kanye West From Its Offices During Last Night's Flatiron Show

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Kanye West held an outdoor concert in front of the Flatiron Building in New York on Thursday night, but not everyone was completely welcoming. In fact, Partners + Napier's NYC office (at 11 East 26th St.) spelled out a message for the rapper on its windows—obviously a reference to Kanye's latest Grammys antics.

Agency execs Matt Dowshen and Jason Marks told Gothamist:"We are an agency actively researching the effects of out-of-home advertising. We found out Kanye was playing outside our building, and we wanted to make a point about being in the right place at the right time with the right message, and how that can be amplified through digital channels. And … don't fuck with Beck."

In other words, those who troll will get trolled back.
 


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