As Old Spice took to Grand Central Terminal this week to promote its latest line of nature-inspired scents, we caught up with brand spokesman Terry Crews to get his thoughts on personal branding.
The key, says the ad icon and "Who Wants to Be a Millionaire" host, is to simply embrace who you are. That approach has helped him succeed in a wide range of roles, from NFL linebacker and movie star to bodywash pitchman and game show host.
As you'll see in the video above, he also has a lot to say about his fellow Old Spice ad star, Isaiah Mustafa. In fact, Crews' impression of "The Man Your Man Could Smell Like" is practically perfect.